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(% of respondents)
Data is from the November 2016 Linqia report titled "The State of Influencer Marketing 2017." 170 US marketers were surveyed during November 2016. Respondents identified the number of employees at their company as fewer than 25 (11%), 25-100 (22%), 100-1,000 (43%), and 1,000+ (25%) employees. Linqia is a provider of influencer marketing solutions.
Websites on Which US Internet Users Have Left a Review, May 2017 (% of respondents)
Frequency with Which US Internet Users Check Reviews Prior to Making a Purchase, by Race/Ethnicity, May 2017 (% of respondents)
Top 5 Digital Activities Conducted While Watching TV* Among US Multidevice Users, by Device, March 2017 (% of respondents)
Most Important Partners When Planning a Digital Video Campaign According to US Agency and Marketing Professionals, 2016 & 2017 (% of respondents)
Ad Recall and Effectiveness of Ads on Social Media According to US Social Media Users, by Platform, May 2017 (% of respondents)
US Digital Users: The eMarketer Forecast for 2017
US Social Trends for 2017: eMarketer's Predictions for Attribution, Live Streaming, Messaging, Influencer Marketing and More
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