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(among impressions served by TubeMogul)
Data is from the May 2016 TubeMogul report titled "Q1 2016 Quarterly Update: United States." Data is derived from digital display and video campaigns executed on the TubeMogul platform during April 2015-March 2016, spanning millions of connected TV, desktop pre-roll, display and mobile pre-roll ad views (including in-app and browser via smartphone and tablet). TubeMogul is a video advertising platform.
Digital* and Mobile** Video Viewer Penetration in Western Europe, by Country, 2016-2021
Digital* and Mobile** Video Viewer Penetration in Latin America, by Country, 2016-2021
Digital* and Mobile** Video Viewer Penetration in Asia-Pacific, by Country, 2016-2021
Marketing Channels on Which Healthcare/Life Sciences Professionals in North America Plan to Focus in 2018 (% of respondents)
Digital Technologies that Agency* vs. Client-Side** Ecommerce Professionals Worldwide Plan to Experiment with by 2020 (% of respondents)
Grocery Digital Marketing: Using Ecommerce to Shape Brand Messages
Programmatic Advertising in China: eMarketer's Updated Forecast and Estimates
The Next Great AI Advancements Will Come from Marketer-Vendor Partnerships
Mobile Apps, Influencer Marketing Top Fraud Targets for 2018
Not All Fun and Games for Gaming Apps
eMarketer Releases New Estimates for Programmatic Ad Spending in China