The media consumption habits of consumers around the world continues to evolve. eMarketer’s 2018 Global Media Intelligence Report examines consumers’ traditional and digital media activities in 40 countries.View this Report
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Augmented Reality Marketing and Advertising 2018
Adding Virtual Value to the Real World
Messaging Apps and Marketing 2018
Facebook Messenger, WhatsApp and RCS Help Brands Connect with Customers
Mobile Proximity and Peer-to-Peer Payments 2018
How Starbucks, Walmart and Zelle Are Leading in Mobile Payments
Push notifications have been around long enough that app users know the good from the bad. But marketers are still looking for that sweet spot where they can deliver value to users without invading their privacy or over-messaging.
Director, Product Marketing
There are 2219 charts about 'Mobile Devices'
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Are US Frequent Voice Command Users More Likely to Own Smart Devices? (% of internet users, Aug 2018)
Devices Used by US Internet Users to Make Holiday Purchases Online, by Race/Ethnicity, Aug 2018 (% of respondents in each group)
What Do US Tablet Users' Primarily Use Their Tablets for? (% of respondents, by demographic, July 2018)
More On: Mobile DevicesSee All
This Is the Biggest Mistake You Can Make with Push Notifications
Nov 16, 2018
When it comes to push notifications, getting the opt-in right can make a crucial difference between driving in-app conversions and getting shut out by users.
The Mobile Payments Series: Germany
Nov 08, 2018
The cash culture in Germany is holding back mobile payment adoption in the country. Many people are comfortable paying with cash and don’t see any significant benefits to changing their habits, especially older generations.
The Mobile Payments Series: China
Nov 07, 2018
In China, mobile payments have made large inroads thanks to rapid smartphone adoption and the absence of alternative payment methods.
The Mobile Payments Series: The UK
Nov 06, 2018
Mobile payment adoption in the UK isn't as widespread as in other markets, with only 7.2 million people in the country expected to use the payment method this year.
The Mobile Payments Series: India
Nov 05, 2018
India is home to the world’s fastest growing proximity payment market. According to eMarketer estimates, adoption is projected to jump nearly 40% this year.
Teens and Their Smartphones: Too Much of a Not-Always-Good Thing?
Oct 26, 2018
As smartphone ownership becomes the norm among teens, the device dominates their overall digital usage. And even teens themselves wonder whether they use it too much.
Which Device Do US Commuters Use Most for Commute-Related Activities? (% of respondents, Sep 2018)
Oct 01, 2018
Which Devices Do US Holiday Shoppers Plan to Use for Holiday Shopping? (% of respondents, by shopping day, Sep 2018)
Sep 25, 2018
What Gift Categories Are US Holiday Shoppers Likely to Buy Digitally for the 2018 Holiday Season? (% of respondents)
Sep 25, 2018
What Big-Ticket* Items Do UK Internet Users Plan to Purchase During the 2018 Holiday Season? (% of respondents)
Sep 21, 2018
What Big-Ticket* Items Do US Internet Users Plan to Purchase During the 2018 Holiday Season? (% of respondents)
Sep 19, 2018
The Weekly Listen: Even Pricier Phones, Social Anxiety and the Privacy Tables Are Turned
Sep 16, 2018
How Many Manufacturers Did US Internet Users Consider Before Making Their Last Smartphone Purchase? Aug 2018 (% of respondents)
Sep 13, 2018