“Just having a screenshot of an EMARKETER chart builds the trust I need to foster productive conversations — internally with leadership and externally with clients. It’s third-party validation that carries weight in every discussion.”
“If we were to lose EMARKETER, it would really hurt our growth goals—especially with content creation. Without that credible data to back up our story, our thought leadership wouldn’t have the same impact.”
“It can be hard to get clients to make a change. Forecast data from EMARKETER enables us to build confidence through data-backed strategies that help them align with industry trends and maximize the impact of their marketing investment.”
“EMARKETER is one of the four tabs I fire up on my browser every morning. It keeps me informed on what’s going on in the business world, and I share those insights with our account executives, so they’re on top of what’s happening now.”
“We’re in a growth phase—we’re strengthening our brand positioning and working to bring more thought leadership to our clients. Tapping into EMARKETER’s analysis and benchmarks helps us offer an industry perspective.”
“It can be a huge commitment to find and verify data ourselves. That can be a lot of legwork. Being able to use EMARKETER’s data saves time spent sifting through Google Alerts for trusted, quality content.”
It can be hard to get clients to make a change. Forecast data from EMARKETER enables us to build confidence through data-backed strategies that help them align with industry trends and maximize the impact of their marketing investment.
The data is rock solid. It’s well respected and it helps illustrate to clients what their peers are doing, and make the case for when and how they should be spending their budgets.
Data-backed analysis gives us the ability to come up with unique and differentiating viewpoints, driven by an informed perspective we’re not getting from other sources. Having EMARKETER in our stack helps us make all of our data more actionable.
Colgate-Palmolive engaged with EMARKETER to receive data and insights on digital commerce, digital media, predictions, regional trends and more. Their service provides facts and insights we use for reference and change management.
EMARKETER’s PRO+ Forecasts tool has improved my advertising strategy development and credibility. It provides a multifaceted view of market trends through rich, insightful narratives.
EMARKETER’s newly launched PRO+ forecast feature allows for ‘double clicks’ into the illustrated data, which provides further insights and contexts that often add texture to the overall analysis and story being told.
There are very few places that I feel like I’m getting interesting information that might spark an idea or get me to rethink what we’re doing—and EMARKETER is one of them.
I’m constantly going into the database to look up the macro numbers, constantly benchmarking and asking, ‘At what pace does EMARKETER think things are going to grow?’
EMARKETER is a valuable resource that helps us navigate our customers' changing landscape and understand their evolving needs.
