CONTENT BY

Kelsey Voss

6 out of 78 Results

US B2B Marketing Data Spending Forecast 2025

Report by Kelsey Voss | Aug 25, 2025

Growth Rebounds as AI and ROI Pressures Reshape Data Strategy

US B2B Martech Spending Forecast 2025

Report by Kelsey Voss | Aug 20, 2025

Growth Returns With a Focus on Speed, ROI, and AI

B2B Social Media 2025

Report by Kelsey Voss | Jul 23, 2025

Moving Beyond Awareness to Real Business Impact

10 Best Practices for B2B Event Marketing 2025

Report by Kelsey Voss | Jul 2, 2025

Here's How Marketers Can Maximize ROI

How CMOs Use Influencer Marketing to Build Trust and Drive Revenue

Report by Kelsey Voss | May 21, 2025

Leading With Confidence CMO Series

AI is reshaping B2B brand discovery

Article by Kelsey Voss | Apr 30, 2025

CONTENT BY

Kelsey Voss

Analyst profile picture

Kelsey Voss

Kelsey Voss, Principal Analyst, EMARKETER, leads B2B marketing analysis and research. Voss covers trends and...

Kelsey Voss, Principal Analyst, EMARKETER, leads B2B marketing analysis and research. Voss covers trends and developments in areas such as advertising, budgeting, content marketing, data management, email marketing, lead & demand generation, and marketing technology.