Facebook will have 1.73 billion worldwide users in 2019 and will add a quarter of a billion more users by 2023. These gains are primarily happening in developing countries, while developed markets including South Korea, Japan and France are shedding users.View this Report
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Global Snapchat Users 2019
Strong Growth as Snap Doubles Down on Younger Users and Emerging Markets
Global Instagram Users 2019
Strong Growth Keeps Competition at Bay and Compensates for Facebook’s Struggles
At the Core of Gen Z
Gauging How Digital Usage Fits into Teens’ Lives and Buying Habits
Heather Watson, consulting and behavioral insights lead at research and solutions firm CGK, discusses how to market to teens on YouTube and the importance of having an authentic brand personality across platforms.
Consulting and Behavioral Insights Lead
Center for Generational Kinetics
How Advertisers Can Capitalize on Esports Fandom and Reach Teens
Associate Professor and Co-Director, Center for Public Opinion
University of Massachusetts Lowell
Tweens, Teachers and Unicorns: How Zulily Caters to Its Core Customers for Back-to-School
Senior Vice President, Marketing
There are 426 charts about 'Teens'
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Average Weekly Time Spent Viewing Traditional TV Among Consumers in Canada, by Age, 2013-2018 (hours)
Devices Used by US Gamer Households* to Play Video Games, by Age of Child, Nov 2019 (% of parent internet users)
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How Digital Usage Fits into Teens’ Buying Habits
Nov 14, 2019
As with video viewing, digital technology has taken a large role in teens’ shopping without altogether replacing older methods. We estimate that 61.8% of 14- to 17-year-olds in the US will be digital buyers next year. Though substantial, that’s lower than the penetration rates of all other age groups younger than 65.