Search Ad Spending
- How much is spent on search advertising worldwide?
- How much is spent on search advertising in the US?
- How much is spent on search advertising compared to display?
Reports
Digital Ad Spending by Industry 2019
The reports in this collection look at ad spending in the retail, financial services, computing products and consumer electronics, automotive, telecom, travel, health and pharma, media, entertainment and CPG industries. Countries covered in this report series include the US, UK and Germany.
View this ReportMore Reports
See AllUS Media and Entertainment Digital Ad Spending 2019
Companies in Need of Differentiation Increasingly Turn to Digital Advertising
US CPG Digital Ad Spending 2019
Private-Label Competition and M&A Dampen Ad Spend Growth
US Healthcare and Pharma Digital Ad Spending 2019
Behind the Curve on Shift to Digital Advertising, but Making Inroads
Forecasts
- Desktop/Laptop Ad Spending
- Digital Ad Spending
- Google Ad Revenues
- Total Media Ad Spending
- Desktop/Laptop Ad Spending, US
- Digital Ad Revenues, by Company, US
- Digital Ad Spending, US
- Digital Ad Spending, Worldwide
- Digital Ad Spending, by Country
- Digital Ad Spending, by Industry, US
- Google, US
- Search Ad Spending, US
- Sohu.com, Worldwide
Charts
There are 168 charts about 'Search Ad Spending'
Most Recent Charts
Digital Ad Spending Share in Mexico, by Format, 2014-2018 (billions of Mexican pesos and % of total)
Search Ad Spending in China, 2015-2021 (billions of Chinese yuan renminbi and % change)
Total Media Ad Spending in Italy, by Media and Format, 2019 & 2020 (millions of €, % change vs. prior year and % of total media ad spending)
Digital Ad Spending Worldwide, by Format, 2016-2021 (billions, % change and % of total)
Programmatic Ad Spending Worldwide, 2016-2021 (billions and % change)
More On: Search Ad Spending
See AllSearch Is Retail's Fastest-Growing Ad Format
Aug 05, 2019
In 2019, US retail search ad spend will increase 22.5% to $13.12 billion. Retail search spend is bolstered by Google Shopping ads and lower-funnel ads that are essential for driving ecommerce.
US Automotive Digital Ad Spending 2019
Jul 25, 2019
Automotive digital ad spend is increasing, but growth is decelerating due to larger forces at play.
US Financial Services Digital Ad Spending 2019
Jul 25, 2019
Financial services firms are increasing their digital budgets, particularly for mobile, to target young consumers.
US Telecom, Computing Products and Consumer Electronics Digital Ad Spending 2019
Jul 25, 2019
Telecom and consumer electronics companies are increasing their digital ad spend as they adjust to rapidly changing technology developments.
US Retail Digital Ad Spending 2019
Jul 25, 2019
Retail ad budgets continue to grow at a steady pace as retail stalwarts battle disruption from Amazon and other digitally savvy companies.
US Travel Digital Ad Spending 2019
Jul 25, 2019
Thanks to rising competition and a strong economy, travel companies are increasing their digital ad budgets.
Retailers Increase Spending Via Digital Channels, Focusing on Mobile and Search Advertising
Jun 27, 2019
Retailers’ digital ad spend parallels that of the overall US digital ad market this year, growing 19.1%, according to our latest forecast. For this industry, mobile and search advertising dominate ad spend allocation.
