The media consumption habits of consumers around the world continues to evolve. eMarketer’s 2018 Global Media Intelligence Report examines consumers’ traditional and digital media activities in 40 countries.View this Report
Rion Swartz, senior director of marketing and brand management at LegalZoom, talks about the evolution of podcasting and how to best capitalize on listeners.
Senior Director, Marketing and Brand Management
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How Many Urban Internet Users in Select Countries in Latin America Have Listened to Podcasts? (% of respondents, Feb 2019)
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Podcasts: A Small but Significant Audience
Apr 30, 2019
Podcasts still have a ways to go before catching up with traditional radio. As marketers try to reach the growing audience of digital audio listeners, podcasts stand out in a few key ways.