Digital Retail Practices

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D2C Brands Attract Young Consumers with Sustainability Initiatives

Mar 13, 2019

Brands that focus on supply chain sustainability—by showcasing factory conditions, production processes and waste solutions—bode well with young consumers.

What Good Are Feature and Functionality Without Business Outcomes? | Sponsored Content

Feb 15, 2019

Many retailers have dedicated time and effort into becoming “customer-obsessed”—using data-driven insights and engagement to provide meaningful experiences and increase lifetime customer value. But many aren’t seeing the revenue growth. A new study from Listrak, conducted by Forrester Consulting, examines the disconnect between marketing efforts and business outcomes.

Digital Investments Pay Off for Walmart in Ecommerce Race

Feb 14, 2019

Walmart, which overtook Apple last year to become the third-largest US etailer, is widening the gap with Apple. Walmart’s ecommerce sales will grow nearly 33% this year to $27.81 billion.

The Top 10 Retail Marketing Trends of 2019 | Sponsored Content

Feb 08, 2019

How can retailers best connect with shoppers in 2019? RetailMeNot reveals 10 key trends to help marketers shift perspectives, capture audiences and raise the bar on shopping experiences.