Digital Display Advertising
UK’s digital media and technology landscape is facing changes and challenges in 2020—including privacy, Brexit and more—which will impact UK digital marketers.View this Report
Industry experts weigh in on the magnitude of ad blocking, whether technology can solve the problem and the effects of GDPR.
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Programmatic Ad Performance Metrics in India: CPM, Cost per Click and Clickthrough Rate, by Format, 2014-2018
Preferred Ad Formats for Programmatic Buying in 2019 According to Brand Advertisers/Agencies and Demand-Side Platforms in Southeast Asia*, H2 2018 (% of respondents)
Media Buys that Are Mostly or Completely Automated for US Ad Agencies, by Format, July 2019 (% of respondents )
Media Channels for Which Measuring Campaign Attribution Is Easy* According to US Ad Agencies, July 2019 (% of respondents)
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Facebook Messenger Ads: Are They Worth It?
Sep 20, 2018
Display ads in Messenger's inbox can help brands reach eyeballs, but advertisers should be careful not to overstep their bounds.