C-Level Executives
Reports
Report by Jillian Ryan May 24, 2018
The Modern Marketing Department 2018
To drive and support digital transformation, marketing leaders must evolve their organization’s people, processes and partners. This report covers how modern marketing leaders can bring that to fruition.
View this Report
Interviews
How Mercer’s Global CMO Modernized the Marketing Department
Jeanniey Mullen, global CMO at Mercer, isn’t shy about making necessary changes to transform her team and the business.
Jeanniey Mullen
Global CMO
Mercer
Charts
There are 591 charts about 'C-Level Executives'
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Attitudes Toward Digital Disruption Among US CEOs, Q1 2018 (% of respondents)
US CEOs Who Agree Their Company Understands How to Calculate ROI for Select Technology Investments, Q1 2018 (% of respondents)
Types of Data that US CEOs Trust to Inform Strategic Decisions, Q1 2018 (% of respondents)
In-House vs. Outsourced Marketing Services According to CMOs Worldwide, Jan 2018 (% of respondents)
Importance of Select Traditional Media Channels According to US Marketing Executives, March 2018 (% of respondents)
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Effectiveness of Select Media Channels According to US Marketing Executives, March 2018 (% of respondents)
Jun 19, 2018
Change in Digital Marketing Budget in 2018 According to US CFOs and CMOs (% of respondents)
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Concerns About Digital Marketing According to US CFOs/CMOs, March 2018 (% of respondents)
May 24, 2018
Tactics Retail Ecommerce Executives in Brazil Use to Attract New Customers, Feb 2018 (% of respondents)
May 23, 2018
The Trials of Collecting Location Data
Oct 12, 2017
A survey of top executives points to the many challenges they face with location data, particularly its accuracy and usability. But that doesn’t mean they’re cutting back.