Big Data

We study how today's biggest marketing companies are analyzing and leveraging big data sets to inform their everyday business strategies.

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    The US P&C Insurance Ecosystem

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    Google tries to coax cloud database users away ...

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    How will marketers curb their third-party cookie ...

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    EU targets disinformation in sweeping Big Tech ...

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    Overcoming manual data wrangling to become more ...

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The US P&C Insurance Ecosystem

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    Location Intelligence 2022

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    Customer Experience 2021

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    An Overview of 5G Technology Worldwide 2021

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    Publisher Ad Monetization After the Third-Party Cookie

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    US Social Trends for 2021

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    Predictive Analytics and Consumer Scoring

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    Google to spend $9.5B this year on US offices and data centers

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    Methods Used by US Advertisers and Agencies to Identify or ...