Sports
Reports
Sports OTT Landscape in Brazil
Traditional TV dominates sports broadcasting in Brazil, but digital platforms are taking hold, including OTT services run by media conglomerates and social media players that are vying for high-profile sports rights.
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How Advertisers Can Capitalize on Esports Fandom and Reach Teens
Joshua Dyck, professor and co-director of the Center for Public Opinion at the University of Massachusetts Lowell, discusses why esports has drawn so many teens, and how advertisers can insert themselves into the gaming community.
Joshua Dyck
Associate Professor and Co-Director, Center for Public Opinion
University of Massachusetts Lowell
Charts
There are 155 charts about 'Sports'
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Digital Activities of Internet Users in Canada, by Age, 2018 (% of respondents in each group)
US Sports Betting Revenues, by Segment, 2019-2023 (billions)
Which Product/Service Categories Have Consumers in Germany Researched vs. Purchased Digitally? (% of respondents, April 2019)
Mobile Sports App Downloads and Revenues Worldwide, Apple App Store vs. Google Play, Q1 2016-Q2 2019 (millions)
How Do Internet Users in North America Use Their TV Screens? (% of respondents, Q2 2019)
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How the NBA Is Using Esports to Grow Its Audience
Mar 19, 2019
Esports probably won’t replace baseball as America’s national pastime, but it’s now just as popular as the NBA. Last year, 63 million US viewers watched competitive video games, according to Activate Inc., putting esports on par with the NBA's viewership.