Healthcare & Pharma
Reports
US Healthcare and Pharma Digital Ad Spending 2019
Healthcare and pharma ad spend is growing at a similar pace to other verticals, but FDA regulations and strict privacy laws restrict overall budgets.
View this ReportInterviews
How Voice Assistants Will Become More Significant for Seniors
As baby boomers age and the 65-plus population expands, the need for healthcare services will increase rapidly. Heidi Culbertson, CEO of Marvee—a tech company that builds Alexa skills for aging adults—is among a group of healthcare providers and entrepreneurs betting that voice assistants can fill this need.
Heidi Culbertson
CEO
Marvee
Charts
There are 256 charts about 'Healthcare & Pharma'
Most Recent Charts
UK Healthcare Professionals Who Agree vs. Disagree with Select Statements About Patient Data and Tech Firms, Oct 2019 (% of respondents)
Factors* that Most Strongly Contribute to Deepening Loyalty to a Specific Healthcare Provider** According to US Internet Users, Sep 2019 (% of respondents)
Types of Payment Methods that US Internet Users Would Use If the Flexibility Was Offered by Their Healthcare Provider*, Sep 2019 (% of respondents)
What Capabilities Do US Internet Users Expect from a Digital Bill Payment Experience with Their Medical Provider*? (% of respondents, Sep 2019)
Share of Holiday Spending in 2019 According to Internet Users in Canada, by Category (% of total)
More On: Healthcare & Pharma
See All
US Healthcare and Pharma Ad Spending Still Hampered by Compliance Laws
Aug 19, 2019
Healthcare and pharma ad spending remains the smallest ad-spending category in the US due to restrictive compliance laws that make it difficult to target audiences, but the legalization of cannabis has helped bolster spending.