Allbirds is dipping a toe in third-party distribution with partnerships with German ecommerce retailer Zalando and Public Lands, a retail offshoot of Dick’s Sporting Goods, starting in Q2, co-CEO Joey Zwillinger said on the company’s most recent earnings call.
Zalando, Europe’s leading digital-only fashion retailer, has announced that by 2023, all brands selling on its platform must demonstrate sustainability in their supply chains. Those that fall short will need to improve their rating or face removal from the site.
Online fashion powerhouse Zalando announced on December 2 that it had attracted more than 1 million new customers during Cyber Week 2020, growing GMV by about 35% compared with the same period in 2019.
Our data shows that aggregate GMV [gross merchandise value] marketplace growth peaked at 62.5% in May 2020, which accounts for both the increased success of major marketplaces such as Zalando as well as the rise of homegrown sites like OnBuy in the UK. Have some categories benefited more from the pandemic than others?