Worldwide ad spend soars: Total media ad spending will grow faster than anticipated this year, spurred by strong growth in digital and the rapid economic recoveries seen in countries with vaccine access.
Although 2020 was ad spending’s most disappointing year on record worldwide, it could have been worse. In fact, the final figures outperformed dire mid-pandemic projections.
The duopoly of Facebook and Google still dominates digital ad revenues worldwide, but a collective rival from the ecommerce industry is showing momentum.
One hundred UK tech firms are valued above $1 billion, mostly thanks to its fintech sector—Watch for more unicorns to appear in the following sub sectors worldwide in the coming year.
Temenos Virtual COO—which incorporates explainable AI, to help its banking clients’ business customers make financial decisions—lets banks use the technology for complex operations.