Digital advertising will drive total media ad spending in Western Europe toward $150 billion in 2022, as brands scramble for advantage in a rapidly changing world.
Google, Meta to get boost from Western Europe digital ad spending: Total category expenditures to exceed $90 billion this year, fueled by appeal of search and display formats.
War in Ukraine could extend the chip shortage: Energy and logistics costs are rising, while inflation threatens to balloon and inhibit economic growth for Western Europe and the world.