NOV 13, 2020
Western Europe showed a strong increase in SVOD platform adoption in recent years, a
trend that is driven by US players such as Netflix and Amazon Prime Video, as well as
newer streaming services and local players entering the market. The streaming wars are
about to hit Western Europe, driving exponential growth in both subscription OTT and Netflix adoption.
JUL 20, 2020
Retail ecommerce in Western Europe was already growing at a healthy clip, both in aggregate and as a share of overall retail, but we now expect that the pandemic will cause overall spending to increase much faster than anticipated. Even as overall retail declines by 9.9% in the region, we estimate that ecommerce sales will jump by 16.9% this year—well up from our pre-pandemic forecast of 8.8%.