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Date
Report
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DEC 7, 2021
Insider Intelligence’s US Video Trends to Watch in 2022:
Predictions for TV and Digital Video
Article
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DEC 17, 2021
TV ads drive digital video discovery
TV commercials are the ads that most commonly lead people to new streaming content. That was the case among
US
adults who watch both TV and
digital video,
in addition to using social media.
Chart
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DEC 14, 2021
Devices Used by US Internet Users to Watch Streaming Video Content, Sep 2021 (% of respondents)
Chart
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DEC 10, 2021
Share of US Time Spent with Streaming Video, by App, Q3 2021 (% of total)
Chart
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DEC 10, 2021
US Time Spent Co-Viewing Streaming Video, by App, Q3 2021 (% of time spent)
Chart
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DEC 3, 2021
How Many Paid Streaming Video Services Do US Adults Subscribe to? (% of respondents, Nov 2020)
Chart
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NOV 9, 2021
US TV Service Subscribers Who Pay for Cable TV vs. a Streaming Video Platform, Sep 2021 (% of respondents)
Chart
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NOV 1, 2021
Top 10 Digital Video Properties Among US Desktop Viewers, Ranked by Unique Viewers, Aug 2021 (millions)
Chart
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OCT 25, 2021
Digital Video vs. TV:
Which Is More Important to US Marketers vs. Agencies? (% of respondents, May 2021)
Chart
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OCT 19, 2021
US Teens/Adults Who Have Added vs. Cancelled Streaming Video Subscriptions Since the Beginning of the Coronavirus Pandemic, Aug 2021 (% of respondents)
Chart
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OCT 18, 2021
Effectiveness of Traditional TV vs. Streaming Video Ads According to US Adults, Sep 2021 (% of respondents)
Chart
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OCT 19, 2021
US Teens/Adults Who Have Canceled and Resubscribed to the Same Streaming Video Service, by Generation, Aug 2021 (% of respondents in each group)
Chart
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SEP 29, 2021
What Type of Digital Ads Do US Streaming Video Service Users Prefer Most? (% of respondents, Q2 2021)
Chart
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SEP 29, 2021
Leading Streaming Video Services Used by US Streaming Video Service Users, Q2 2021 (% of respondents)
Chart
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SEP 29, 2021
Streaming Video Advertising Model Preferred by US Streaming Video Service Users, Q2 2021 (% of respondents)
Chart
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SEP 29, 2021
Important Features of Video Ads to US Streaming Video Service Users, Q2 2021 (% of respondents)
Chart
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SEP 29, 2021
Time Spent with Select Media Activities Among US Streaming Video Service Users, Q2 2021 (% of respondents)
Chart
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SEP 29, 2021
Important Considerations When Using Streaming Video Services Among US Streaming Video Service Users, Q2 2021 (% of respondents)
Chart
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SEP 29, 2021
How Much Do US Streaming Video Service Users Pay for Their Cable/Satellite and Streaming Video Services? (% of respondents, Q2 2021)
Chart
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SEP 29, 2021
US Streaming Video Service Users Who Are Willing to Share Personal Data with Advertisers in Order to See More Relevant Video Ads, by Generation, Q2 2021 (% of respondents in each group)
Chart
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SEP 29, 2021
Types of Data that US Streaming Video Service Users Are Willing to Share with Advertisers in Order to See More Relevant Video Ads, by Generation, Q2 2021 (% of respondents in each group)
Chart
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SEP 28, 2021
US Adults Who Prefer Watching Streaming Video for Free with Integrated Ads vs. for a Fee with No Integrated Ads, April 2021 (% of total)
Chart
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SEP 20, 2021
Leading Ad Sources Where US Internet Users* Discover New Streaming Video Content, June 2021 (% of respondents)
Chart
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SEP 1, 2021
US Digital Video Viewers, by Race/Ethnicity, 2022 (% of population in each group)
Chart
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AUG 31, 2021
US Adults Who Watch Digital Video via Non-TV Devices Daily, 2012-2021 (% of respondents)
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