Report: US Programmatic Digital Display Ad Spending 2022. Article: EU, UK to investigate Google and Meta for ad tech antitrust violation. Article: NYT tech workers form biggest tech union in US.

UK programmatic digital display ad spending increased in 2020, despite the incredibly challenging conditions. The shift to programmatic trading will further accelerate this year, but certain methods are performing better than others.

Programmatic ad spending will account for 93.6% of total UK display ad spending this year, or £7.90 billion ($10.09 billion). Open exchanges, though, will account for a diminishing proportion of that total; spend declined 2.4% in 2020.