Article
| APR 29, 2022
Forecasts
| MAR 16, 2022
Article
| MAY 5, 2022
Word of mouth trumps advertising: Intuit’s TurboTax massive deceptive ad settlement reflects a growing lack of trust consumers have in advertising.
Report
| DEC 14, 2021
Our exclusive primary research survey reveals which platforms US social media users feel most comfortable buying on, and why trust is essential for the future growth of social commerce.
Article
| MAR 28, 2022
People trust their gut, but AI doesn’t have one: Executives are guarded about AI adoption for high-level use. There’s a path forward, but given the risks, C-suite caution is wise.
Article
| MAR 14, 2022
Nearly 75% of executives say that since the start of the pandemic, they’re having a harder time establishing and maintaining customer trust. With the right knowledge, companies can effectively navigate today’s trust landscape.
Report
| OCT 25, 2021
Our fifth annual primary research survey reveals the level of trust US social media users have in nine major social platforms, and the role trust plays in the willingness to engage with advertising on those platforms.
Article
| MAR 18, 2022
Consumer trust in eco-friendly claims is wavering: That’s driving large retailers such as Amazon, Target, and Starbucks to find new ways to demonstrate the effectiveness of their efforts.
Chart
| MAR 30, 2022
Chart
| MAR 29, 2022
Chart
| MAR 29, 2022
Article
| MAR 4, 2022
New data shows millennials and Gen Zers seek health advice online (including on social media)—a trend that already has some physicians turning to TikTok to build patient trust and connection.
Chart
| MAR 25, 2022
Article
| FEB 22, 2022
Fraud management is critical to retaining US customers’ digital trust: A FICO survey found that 28.7% of respondents would drop their bank if they aren’t pleased with how they handle fraud incidents.
Video
| FEB 15, 2022
Find out why brands are building their business models around trust to ensure they are collecting consented first-party data and honoring their customers’ preferences
Article
| FEB 4, 2022
Steve Smith talked with Insider Intelligence about how social media companies can build financial trust and what open banking can do for web3.
Article
| FEB 4, 2022
First it helped students with scholarships, now it’s branched out into debit cards. Fostering trust with Gen Zers and helping grow their financial literacy could pay off.
Chart
| FEB 28, 2022
Article
| JAN 11, 2022
Findings from PYMNTS show a gap in businesses’ and consumers’ degree of trust in business technology. Greater transparency in how data is handled will establish the trust necessary for wider adoption of open banking.
Chart
| FEB 10, 2022
Report
| MAY 20, 2021
Digital trust—the confidence that bank customers have in their providers’ digital channels—is a precious commodity for banks. As competitive and cybersecurity threats abound, trust will be their advantage to lose.
Report
| MAY 18, 2021
Privacy is more than just a compliance concern—it’s an opportunity for differentiation. This report features four case studies that highlight how emerging technology platforms are establishing privacy and trust to gain a competitive advantage.
Article
| DEC 28, 2021
People don’t trust fintechs with open banking: Here’s what fintechs can do to improve their image and their credibility.
Article
| DEC 22, 2021
Article
| DEC 17, 2021
A Mastercard survey suggests that superior trust gives banks a leg up in the race to pitch consumers on sharing their financial data.