The neobank is seeking to cash in on a rebound in overseas travel with a booking product that includes 10% cashback—the launch will also let the company promote existing travel offerings and drive engagement with its app.

Business and leisure travelers have returned to what happens in Las Vegas, as the Las Vegas Convention and Visitors Authority (LVCVA) welcomes visitors back with a new motto that touts the city’s innovative and experiential offerings. Watch Industry Voices: Spotlight on Travel with LVCVA’s Kate Wik, CMO, to learn how the destination marketer is managing visitors’ pent-up demand and shorter booking windows.

eMarketer was pleased to moderate a Tech-Talk Webinar featuring Criteo's Rory Mitchell, executive managing director, Americas. He discussed how travel and retail advertisers can prepare for the increase in travelers, and flight, hotel, and car rental bookings.

The coronavirus has upended the US travel industry. Fears of infection, governmental measures restricting travel and access to public places, and the economic downturn will depress bookings, sales and ad spending in 2020 and beyond.

The acquisition gave Chase access to cxLoyalty’s travel and rewards businesses and could help the issuer beef up its travel booking portal, Chase Ultimate Rewards. Enhancing the portal with more travel perks could attract cardholders who are interested in booking summer and fall vacations, which should help Chase capture more volume.

No industry has been as devastated by the coronavirus pandemic and its effects as travel. Airlines, car rental agencies, hotels and resorts, online booking services, cruises and destination marketing organizations, and business travel support services found their operations ground to a near-halt for much of Q2 2020, and the situation has barely improved in H2.

The primary driver of the decrease is a sharp pullback of spending by the travel industry, which has been hit harder by the pandemic than any other industry. The travel industry, especially online travel agencies (OTAs) like Booking.com and Expedia, have traditionally been heavy search spenders, funneling billions of dollars of ad investment into Google each year.

In a difficult year for digital advertising overall, US travel industry spending will decline faster than any other vertical. It will bring up the rear in total spending and claim the smallest market share of all industries we cover.

Booking travel digitally has long since become the norm in the US—but with so little travel happening in 2020, this metric was bound to decline. Instead of 129.6 million people booking travel online, that figure will be 113.4 million, wiping away 16.2 million potential bookers.

How about touring a hotel room before booking? Alibaba already provides some of these experiences through its Buy+ VR shopping experience, and other tech companies are working to expand the virtual possibilities for brands, too. But consumer adoption of VR devices is flagging.