On today's episode, we discuss what users are viewing on Facebook, how to measure attention, whether Toys R Us can make a comeback, the scope of the ad frequency problem, how important AI is to advertising, how soon will work meetings move into virtual reality, how Nicole discovered a ground-breaking literary link that made national news, and more. Tune in to the discussion with eMarketer director of reports editing Rahul Chadha and principal analysts at Insider Intelligence Nicole Perrin and Paul Verna.

Lizhi recently announced a collaboration with toys and collectible company Pop Mart to create a branded channel called “Pop Park,” which focuses on pop culture. Lizhi has also been organizing offline events for listeners to meet podcast hosts.

Customers will be able to access promotions in categories like electronics, toys, and beauty from Walmart and its marketplace sellers. Walmart’s omnichannel approach can help it net more overall sales than it would if it just relied on its online platform. Target and Walmart’s strategy to counter Prime Day isn’t new, but it does point to heating competition.

Digital activity is helping generate more interest in toys