The company formerly known as Facebook will face its toughest challenges ever, while viral commerce will take center stage, TikTok-style short videos will evolve, and social audio will fade away.

Time spent with digital audio surpassed that of radio for the first time in 2021.

Spotify adds clickable ads to its advertising lineup: The audio streaming company aims to transform podcast advertising with visual and interactive experiences.

Join us to learn our outlook for digital advertising, including connected TV, retail media, search, social video, audio, out-of-home, addressable TV, and programmatic

On today's episode, we discuss what's next for Twitter after Jack, moving on from the "one great ad" approach, whether anyone can become the next big audio app, Nielsen's major TV measurement change, if the internet broke brand loyalty, how to make virtual office holiday parties less awful, why we acknowledge daylight saving time, and more. Tune in to the discussion with eMarketer director of forecasting Oscar Orozco, director of reports editing Rahul Chadha, and analyst at Insider Intelligence Blake Droesch.