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  • Report
     | 
    JUN 24, 2021

    Lastly, following its acquisition of the Quibi and “This Old House” libraries, Roku signed an exclusive deal with Saban Films to stream its movies on The Roku Channel three months after they appear in theaters. These moves show that, for a growing number of streaming services, original content production is becoming essential. Read Next.

  • Article
     | 
    OCT 27, 2021

    Among connected TV (CTV) companies we forecast, Hulu will lead in US ad revenues in 2021 at $3.13 billion, up 44% over 2020.

  • Report
     | 
    MAR 29, 2021

    The Quibi acquisition could be Roku’s way to jump-start its foray into original shows.). NBCUniversal’s streaming service, Peacock, beefed up its library by absorbing the WWE Network in the US, in a deal announced in January.

  • Report
     | 
    MAR 2, 2021

    To survive the streaming wars, and avoid the fate of casualties like Quibi, streamers need to become a regular part of their subscribers’ entertainment diet. Otherwise, they’ll experience a rash of cancellations whenever their free trials and promo prices end.

  • Audio
     | 
    AUG 17, 2020

    eMarketer analyst Ross Benes, forecasting analyst Eric Haggstrom and senior analyst at Insider Intelligence Audrey Schomer discuss where Disney+ currently slots in the video streaming market. They then talk about whether a free ad-supported tier can save Quibi, the difficulty of deciding what to watch and if Facebook's music video offering will rival YouTube's.

  • Audio
     | 
    APR 10, 2020

    eMarketer principal analyst Mark Dolliver, junior analyst Blake Droesch and senior forecasting analyst Oscar Orozco discuss the arrival of video streaming platform Quibi, what the lasting effects of COVID-19 might be, YouTube's own TikTok, NBCUniversal cutting back on ads, what sports viewers are now watching, what happened in a small Alaskan town in 2002 and more.

  • Report
     | 
    DEC 22, 2020

    The mobile streaming service Quibi shuttered. What to look for in Q1 2021:. Our updated forecasts for time spent with media. For a streaming service to succeed, wide distribution is needed. Not being on a particular device or operating system can quell product launches. Quibi found this out the hard way. Quibi raised $1.75 billion but folded in six months. The product was audacious to begin with.

  • Audio
     | 
    MAR 11, 2020

    eMarketer forecasting analyst Eric Haggstrom and vice president of content studio Paul Verna discuss the details of the new short-form video platform Quibi. They then talk about Australia suing Facebook, Amazon selling its cashierless technology to other retailers and Postmates new "non-contact" food delivery option.

  • Audio
     | 
    MAY 1, 2020

    eMarketer principal analyst Mark Dolliver, junior analyst Blake Droesch and senior forecasting analyst Oscar Orozco discuss Facebook's "Messenger Rooms," how Quibi is doing, when people will comfortably resume certain activities, why the NFL draft broke records, Australia making Facebook and Google pay media outlets and more.

  • Audio
     | 
    JAN 28, 2020

    eMarketer analyst Ross Benes, principal analyst Andrew Lipsman and vice president of content studio Paul Verna discuss the upcoming video platform Quibi and how much it can affect the current field. They then talk about the consequences of password sharing, NBCUniveral selling ad inventory across all screens and Spotify preparing to serve podcast ads using tons of data.

  • Audio
     | 
    SEP 25, 2020

    eMarketer vice president of content studio at Insider Intelligence Paul Verna steps in as host of this week's "The Weekly Listen," where he and eMarketer principal analysts Mark Dolliver and Debra Aho Williamson, and junior analyst at Insider Intelligence Blake Droesch discuss the latest updates on the TikTok saga, Quibi's unique predicament, Roku and NBCUniversal's buried hatchet, new game consoles from Sony and Microsoft, the Emmys' declining viewership, and how a home-field advantage influences soccer (or football, if you're European) referees.

  • Audio
     | 
    JUL 13, 2020

    eMarketer analyst Ross Benes, senior analyst Audrey Schomer and vice president of content studio at Insider Intelligence Paul Verna discuss whether Quibi is already in trouble three months after launch. They then talk about the HBO branding fiasco and why it might be time to start taking Twitch more seriously.

  • Audio
     | 
    OCT 30, 2020

    eMarketer principal analyst Mark Dolliver, junior analyst Blake Droesch and vice president of content studio at Insider Intelligence Paul Verna discuss the end of Quibi, Facebook's mini social networks called "Neighborhoods," Uber reclassifying drivers as employees, whether ads near political content affect brand perceptions, the state of Facebook post-election, how long Americans spend looking for things they've lost, a creature that sleeps while moving, and more.

  • Audio
     | 
    OCT 19, 2020

    Traditionally, advertisers make big spending commitments to get the best deal on TV inventory. eMarketer principal analyst at Insider Intelligence Nicole Perrin speaks with fellow principal analyst Andrew Lipsman, senior analyst Ross Benes, and forecasting analyst Eric Haggstrom about why Procter & Gamble's chief brand officer Marc Pritchard thinks marketers don't benefit from this arrangement as much as those on the sell side do. They also talk about what's going on at Quibi, Apple TV+, and The Walt Disney Co.

  • Report
     | 
    OCT 9, 2020

    Quibi became available on Chromecast, and it won a lawsuit over the use of its Turnstyle technology. However, it lost more than 90% of its users after their free trials expired, according to app analytics company Sensor Tower. Quibi disputed Sensor Tower’s estimates.

  • Chart
     | 
    APR 28, 2020
  • Chart
     | 
    MAR 31, 2020
  • Report
     | 
    OCT 12, 2020

    Concurrent with the uptick in consumption came the release of several new streaming services this year, including NBCU’s Peacock, HBO Max, and Quibi. According to measurement firm MediaRadar, some of these new entrants, particularly HBO Max and Quibi, spent a considerable amount of ad dollars leading up to the launch of their services.

  • Report
     | 
    MAY 28, 2020

    The mobile video streaming app Quibi had a busy quarter. Quibi launched publicly in April, the same month it announced a partnership with T-Mobile where customers with unlimited wireless family plans were given Quibi for free for a year. In late April, Quibi’s head of brand and content marketing left the company, the fourth exec to leave in a six-month span.

  • Report
     | 
    DEC 5, 2019

    Quibi—a mobile-centric video streaming platform set to publicly debut in April 2020—announced that it sold out all its 2020 ad inventory to the tune of $150 million. In Q3 2019, Quibi secured $100 million in ad sales. In October 2019, it announced that it sold the remaining $50 million. Sony announced that it will shut down its vMVPD PlayStation Vue in 2020.

  • Report
     | 
    MAR 30, 2020

    Launches from Quibi, Peacock and HBO Max. Platform Developments from Q1 2020. The coronavirus has had a massive health and economic impact worldwide. The marketing field is among many industries affected by the pandemic.

  • Report
     | 
    DEC 9, 2019

    In 2020, the debut of additional options, including NBCUniversal’s Peacock, HBO Max and Quibi, is on the horizon. In addition to linear TV, the time people spend viewing video will be fragmented among the following:. Ad-free subscription video-on-demand (SVOD) services (like Netflix, Amazon Prime Video and Disney+).

  • Report
     | 
    OCT 1, 2019

    Quibi—a mobile-centric video streaming platform set to publicly debut in April 2020—secured $100 million in ad sales before its launch, and it plans to sell another $50 million in ads next year. But a concerning issue for Quibi is that two high-level executives departed from the company in Q3 2019.

  • Article
     | 
    MAR 29, 2021

    The launch of new ad-supported streamers like Peacock and Quibi (which ultimately sold Roku the exclusive global distribution rights to its content library for The Roku Channel, another big AVOD player). Since the Nielsen data was gathered, several more platforms have released, or announced plans to release, ad-supported tiers, including HBO Max, Discovery+, and Paramount+.

  • Report
     | 
    SEP 19, 2019

    Quibi is another platform set to debut in April 2020. It is mobile-centric, and its videos will be short in the form of 5- to 10-minute clips. Quibi will have an ad-supported option for $5 per month and an ad-free version that costs $8 per month.

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