Pharmaceutical Companies. Pharma companies are utilizing AI to accelerate the time-consuming—and expensive—drug discovery process. Traditionally, it takes pharmaceutical companies an average of 10 years and $3 billion to bring a drug to market.

The $780 billion pharmaceuticals market is attracting tech firms that have been digging into segments across the healthcare continuum: Alphabet boasts its own life sciences arm, Verily, which is involved in projects—like its Project Baseline—that are amassing troves of data that could eventually help make care and treatments more precise and effective.

We define healthcare and pharma to include pharmaceutical products, facilities, services, researchers, drug manufacturers and marketers, doctors, hospitals, and biological products. It also includes establishments providing healthcare services and social assistance for individuals, as well as health insurance advertising.

Where it’s headed next: For one, the nimble startup snapped up biosensor maker Biovotion last year—and this April, it acquired Gaido Health from Takeda pharmaceuticals to wade into the oncology space. It also just bagged $100 million in Series C funding this September to expand its portfolio of offerings, which it could use to broaden its presence in Asian markets.

Some are partnering with hospitals to support precision medicine initiatives, while others are linking up with pharmaceutical company to leverage their troves of genetic data to enhance drug development.

Healthcare and pharma: Includes pharmaceutical products, facilities, services, researchers, drug manufacturers and marketers, doctors, hospitals, and biological products, as well as establishments providing healthcare services and social assistance for individuals; also includes health insurance.

Healthcare and pharma: Includes pharmaceutical products, facilities, services, researchers, drug manufacturers and marketers, doctors, hospitals, and biological products, as well as establishments providing healthcare services and social assistance for individuals; also includes health insurance.

Sectors including groceries, medicine and pharmaceutical items continued to break records online. Even the fact that overall ecommerce sales rose in April compared with March was due to major leaps in sales of groceries (up 101.0%) medicines (87.3%), pharmaceuticals (55.1%) and pet supplies (20.2%), per bevh.

As noted above, some industries—including pharmaceuticals and groceries—are experiencing solid ecommerce sales, which typically powers a large share of search ad spending. But many other industries—such as tourism, travel and sports events—have effectively ceased due to social distancing and have little reason to advertise.