On today's episode, we discuss what the pandemic did to the time we spend on our smartphones, which mobile activities people do more of, and what app category has emerged as a dark horse. We then talk about how a product's first review can impact the rest, how retailers can get returns under control, and whether it's better to be more, or less, like Amazon. Tune in to the discussion with eMarketer principal analyst at Insider Intelligence Yory Wurmser.

The pandemic accelerated the increase in time spent with mobile activities in the US. Most of these gains will stick as people return to a more normal life in 2021.

The average US adult spent 25 additional minutes per day on mobile apps in 2020 than the year prior, according to eMarketer. And we expect these gains across most mobile activities will become permanent this year. In fact, we anticipate US adults will add 6 minutes to their average time spent with apps. As data suggests, it is clear that marketers need to revisit their mobile strategy for the year ahead. Curated by eMarketer, this collection of articles, insights, and interviews will help you understand the mobile landscape today across key areas such as in-app advertising, video, SMS, gaming, and more.

In 2021, the number of new smartphone banking users in Canada will plummet to a third of the previous year’s level, considerably increasing competition among financial institutions (FIs), including Banque Nationale. As the battle for new mobile users heats up, FIs’ mobile banking app features will be crucial. This report identifies which key growth opportunities Banque Nationale might focus on to gain and retain customers.

In 2021, the number of new smartphone banking users in Canada will plummet to a third of the previous year’s level, considerably increasing competition among financial institutions (FIs), including TD Canada. As the battle for new mobile users heats up, the features of FIs’ mobile banking apps will be crucial: This report identifies which key growth opportunities TD might focus on to gain and retain customers.

In 2021, the number of new mobile banking users in Canada will plummet to a third of the previous year’s level, considerably increasing competition among financial institutions (FIs), including the Bank of Montreal (BMO). As the battle for new mobile users heats up, the features of FIs’ mobile banking apps will be crucial: This report identifies which key growth opportunities BMO might focus on to gain and retain customers.

In 2021, the number of new mobile banking users in Canada will plummet to a third of the previous year’s level, considerably increasing competition among financial institutions (FIs), including CIBC. As the battle for new mobile users heats up, FIs’ mobile banking app features will be crucial. This report identifies which key growth opportunities CIBC might focus on to gain and retain customers.

In 2021, the number of new smartphone banking users in Canada will plummet to a third of the previous year’s level, considerably increasing competition among financial institutions (FIs), including RBC. As the battle for new mobile users heats up, FIs’ mobile banking app features will be crucial. This report identifies which key growth opportunities RBC might focus on to gain and retain customers.

The top 5 countries for mobile gaming revenues

In 2021, the number of new smartphone banking users in Canada will plummet to a third of the previous year’s level, which will considerably increase competition among financial institutions (FIs), including Desjardins. As the battle for new mobile users heats up, the features of FIs’ mobile banking apps will be crucial. This report identifies which key growth opportunities Desjardins might focus on to gain and retain customers.

In 2021, the number of new smartphone banking users in Canada will plummet to a third of the previous year’s level, which will considerably increase competition among financial institutions (FIs), including Scotiabank. As the battle for new mobile users heats up, FIs’ mobile banking app features will be crucial. This report identifies which key growth opportunities Scotiabank might focus on to gain and retain customers.

The peer-to-peer payments firm kiboshed its global public feed and made its app more user-friendly—helping it become more attractive and push traffic to newer products, like Venmo Card.

This fall, US consumers will be able to use Afterpay’s app to shop at popular retailers even if those stores don’t have a partnership with the BNPL provider, helping it capitalize on a lucrative market and fostering increased customer engagement.

Coming in at No.1 confirms that it’s the preeminent neobank in the US—but it still could use a national banking charter to help build trust and hang onto its growing customer base.

The banking giant narrowly got the top spot in J.D. Power’s annual U.S. Banking Mobile App Satisfaction Study—a designation it achieved as it has rolled out mobile security and alerts features.

The neobank’s addition of several new features to its paid accounts could help it attract and retain premium customers.

Lydia teamed up with Cashbee to offer savings accounts next to its payments platform and retail banking services as it bets on cross-selling opportunities.

CIBC places first in mobile: The banking giant topped J.D. Power’s Canadian mobile app customer satisfaction survey—a designation it may have earned in part due to some recently rolled-out features.