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  • Report
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    JAN 25, 2021

    In August 2020, Bud Light announced that it was on the hunt for a “chief meme officer” to promote its line of hard seltzers. The three-month position paid $5,000 per month and entailed creating at least 10 “fire” memes for the brand per week. We spoke with Todd Anderman, president of Doing Things Media, which collaborated with Bud Light on the campaign.

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