NOV 5, 2020
In contrast, she called out Gucci, which featured a teen model with Down Syndrome in its “Unconventional Beauty” campaign. The move drew rave reviews and an Instagram post for the campaign was the brand’s most-liked post ever. Another common pitfall occurs when companies promote accessibility in their marketing, but don’t back up their claims with action.
MAR 28, 2019
Luxury goods conglomerate LVMH also said its sales in China exceeded expectations, and several other high-end brands, such as Hermès, Gucci, Tapestry and Estée Lauder, reported positive sales growth. Consumer confidence is bifurcated by where consumers live—a dip in upper-tier cities vs. a rise in lower-tier cities. The Nielsen China consumer index edged forward by 1 point overall to 113 in 2018.