On today's episode, we discuss Spotify's Q3 earnings, the company's growing ad business, and the viability of video podcasts. We then talk about Amazon building a new music-centric live audio app and who is winning the gaming platform war. Tune in to the discussion with eMarketer senior forecasting analyst at Insider Intelligence Peter Vahle.

On today's episode, we discuss whether the metaverse is even a good idea, what comes after primetime advertising, how powerful gaming influencers are, what everyone is doing on their second screens while watching TV, dislike buttons getting the thumbs down, the best "working from somewhere" tips, a little-known secret about the Statue of Liberty, and more. Tune in to the discussion with eMarketer senior forecasting analyst Peter Vahle and principal analysts at Insider Intelligence Suzy Davidkhanian and Paul Verna.

On today's episode, we discuss what's next for Google Search, what it would take for advertisers to leave Facebook, regulating algorithms, how advertisers can get into gaming, restaurant robots, how to run better meetings, fun with flags, and more. Tune in to the discussion with eMarketer principal analyst Suzy Davidkhanian, analyst Blake Droesch, and director of forecasting at Insider Intelligence Oscar Orozco.

On today's episode, we discuss Facebook's new Ray-Ban smart glasses, whether time spent on TikTok actually surpassed YouTube, what branded gaming on Roblox looks like, how to get noticed as a marketer, whether selling Super Bowl ads early is a good move, how to make friends while working from home, how two people reversed climate change in their hometown, and more. Tune in to the discussion with eMarketer principal analyst Suzy Davidkhanian, director of reports editing Rahul Chadha, and analyst at Insider Intelligence Blake Droesch.

On today's episode, we discuss Amazon's Q1 advertising performance, where its ad dollars are coming from, the retail media competitors to watch out for, and whether a fourth digital ad giant will emerge. We then talk about why TV networks aren’t prioritizing programmatic as they move into the world of streaming, Verizon's new digital out-of-home ads, and why Netflix might be preparing to venture into the video game universe. Tune in to the discussion with eMarketer senior forecasting analyst at Insider Intelligence Eric Haggstrom.

Gaming is a key component of Netflix’s lofty franchise goals: On its own, gaming can help Netflix increase time spent. But it’s especially valuable in its push to build popular properties into full-fledged multimedia “universes.”

On today's episode, we discuss whether Facebook has reached a turning point, how people now feel about digital ads, if the world is ready for eSports endorsers or finance influencers (aka finfluencers), the pandemic pet boom, what we keep learning about customers' needs, how to make sure you treat in-office and remote workers fairly, a town with free alcohol, and more. Tune in to the discussion with eMarketer analysts Nina Goetzen and Blake Droesch, and senior analyst at Insider Intelligence Jasmine Enberg.

The story: Even as mobile and free-to-play gaming exploded during the pandemic, the advent of iOS 14 means that the ad-dependent revenue model that sustains them is in question. In this weekend edition of the eMarketer Briefing, we’ll be taking a look at loot boxes, one of the biggest—and most fraught—drivers of revenue in video games in the last several years.

There are big attractions to advertising on Amazon or using its tech to advertise elsewhere. When it comes to on-property ads, they give the advertiser an opportunity to connect with consumers at the very bottom of the funnel, when consumers have expressed strong intent and plan to make a purchase soon.

On today's episode, we discuss the most viable ways people want to "fix" Facebook, whether Netflix Games will move the needle, if TikTok on TV makes sense, whether Peloton's deceleration is concerning, how many kids under 13 years old actually use social media, the unspoken reasons employees don’t want remote work to end, how much time people spend talking about themselves, and more. Tune in to the discussion with eMarketer principal analyst Suzy Davidkhanian, director of reports editing Rahul Chadha, and analyst at Insider Intelligence Blake Droesch.

Consumers are frustrated by intrusive or invasive ad experiences, and they’re concerned about how advertisers use their data. Here’s how consumers perceive their ad experiences across media channels, how they avoid ads, and how brands, advertisers, and publishers are responding.

The sports hub also features a pitch for YouTube Select, a reboot of the premium ad platform formerly known as Google Preferred. The product steers advertisers toward a curated mix of CTV-friendly content organized into categories, such as sports, beauty and fashion, entertainment, music, gaming, and technology. Reddit.