Geography

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    Report
     | 
    NOV 13, 2018

    Already firmly established in the US ecommerce market, Amazon is ramping up its international efforts. Prime is the primary driver behind its global growth, but the membership program looks very different from country to country.

    Report
     | 
    JUN 22, 2020

    Flipkart, the giant Indian digital marketplace, reportedly had roughly $12 billion in GMV last year—but Flipkart is now owned by Walmart. In Europe, meanwhile, Amazon is the dominant ecommerce retailer in every major market. The ecommerce game is a tale of two countries for now, with China far out in front. Key Takeaways.

    Report
     | 
    JUL 13, 2020

    Facebook is likely looking to secure its position in India’s competitive and fast-growing ecommerce market, which is dominated by Amazon and Walmart-backed local player Flipkart. As part of the deal, consumers can now place JioMart orders through Facebook-owned WhatsApp. India is WhatsApp’s largest market, with 380.7 million monthly users this year, per our latest estimates. Payments.

    Report
     | 
    JUN 27, 2019

    After Amazon and Walmart both kicked the tires, Flipkart was ultimately acquired by Walmart for $16 billion in April 2018. In December 2018, Flipkart chief executive Kalyan Krishnamurthy pegged new user growth at 55% to 60% year over year, highlighting the massive opportunity for this marketplace.

    Report
     | 
    NOV 13, 2018

    Lead by Flipkart and Amazon, this is akin to Amazon Prime Day; Flipkart held its sale on July 16-19, 2018, and Amazon held its sale on July 16-17, 2018. In May 2018, Walmart announced its intent to acquire a 77% controlling stake in Flipkart for $16 billion. 69% of survey respondents purchased from Flipkart, while 41% bought from Amazon and 10% shopped on both sites in 2018 [RedSeer].

    Report
     | 
    AUG 28, 2018

    Acquiring Flipkart, which holds 30% of the market according to Citi Research, would have clinched dominance in India for Amazon. Walmart’s strong desire to enter India, however, led it to outbid Amazon, paying roughly $16 billion to secure Flipkart. While Alibaba did not participate in bidding for Flipkart, it also has ambitions in India.

    Report
     | 
    AUG 15, 2018

    This eMarketer StatPack lays out statistics around the major shopping holidays in Asia-Pacific that drive shopping in similar ways as Western holidays such as Thanksgiving, Christmas and New Year’s Day. In China, Japan and Indonesia, Singles’ Day drives ecommerce activity in November. Indonesia also has a holiday in Q4 known as Harbolnas. India celebrates the gift-giving holiday of Diwali in the fall. South Korea’s Q4 holiday shopping centers around the recently launched “Korea Sale Festa,” while Australia has a November “Click Frenzy” sales day that fuels ecommerce holiday shopping.

    Article
     | 
    AUG 29, 2018

    Acquiring Flipkart, which holds 30% of the market according to Citi Research, would have clinched dominance in India for Amazon. Walmart’s strong desire to enter India, however, led it to outbid Amazon, paying roughly $16 billion to secure Flipkart. While Alibaba did not participate in bidding for Flipkart, it also has ambitions in India.

    Article
     | 
    DEC 18, 2018

    During the events, Amazon and Flipkart go head-to-head on discounts for everything from household appliances and mobile phones to fashion. According to an October 2018 estimate from Redseer Consulting, total sales during the first wave of this year's Diwali sales (October 9-14) reached roughly $2.3 billion. Amazon accounted for 32% of that, compared with 51% for Flipkart.

    Report
     | 
    OCT 30, 2019

    Flipkart (India). In September 2019 Flipkart used TikTok’s hashtag challenge ad format to promote its Big Billion Days sale to potential new customers who live in smaller cities in India. “We have also partnered with TikTok to reach out to the new-age audience through a challenge underpinning user-generated content.

    Interview
     | 
    OCT 31, 2018

    Knijnik and Omodei were interviewed as part of eMarketer's November report "Amazon Around the World: 'Primed' for International Expansion but Faces Challenges from Alibaba, MercadoLibre, Flipkart and Others.". Why should US brands seriously consider selling their products on an international Amazon platform? Amazon is a familiar channel for US companies.

    Daniel Knijnik, Andrea Omodei
    Co-Founder and CEO, Head of Digital and Ecommerce
    Quartile, Alfaparf Group
    Video
     | 
    AUG 2, 2019

    . · Amazon’s Indian rival Flipkart has also been chasing advertising dollars. Flipkart had first talked of entering advertising as a business around 2015, the same time as Amazon. The company, however, has also recently talked up its advertising business again.

    Article
     | 
    NOV 28, 2018

    Prime, Amazon’s customer loyalty program, has been a major driver behind its success in the US. eMarketer’s latest report, “Amazon Around the World: ‘Primed’ for International Expansion, but Faces Challenges from Alibaba, MercadoLibre, Flipkart and Others,” lays out which countries Amazon is already in and how it has tailored its approach to each market.

    Interview
     | 
    NOV 7, 2018

    LeBlanc was interviewed as part of eMarketer's November report, "Amazon Around the World: 'Primed' for International Expansion, but Faces Challenges from Alibaba, MercadoLibre, Flipkart and Others.". What does the digital grocery market look like in Canada? In Canada, the grocery sector is very competitive.

    Michael LeBlanc
    Founder, Principal
    M.E. LeBlanc & Company
    Video
     | 
    JUL 15, 2019

    It shares this market with Flipkart, making it an unlikely hub for Alibaba. However, the third-place players in this market have been unseated recently and that may suggest that there is space for another player. Alibaba, while it has made certain attempts in North America, it is unlikely to unseat Amazon where it is based.

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