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  • Article
     | 
    JUN 24, 2022
  • Article
     | 
    MAY 23, 2022

    Musk says he’d consider turning Twitter into a super app with a strong payments focus and pointed to WeChat as a “good model.”

  • Article
     | 
    APR 26, 2022

    Twitter’s time as a public company is coming to an end: With the platform set to release quarterly earnings this week, the time was nigh to announce its sale to Elon Musk.

  • Article
     | 
    APR 26, 2022

    Elon Musk and Twitter agree to $43.4B buyout: Musk hopes to take Twitter private with less content moderation and more free speech but will need to consider ramping up advertising to cover debt financing costs.

  • Article
     | 
    APR 21, 2022

    Uncertainty around Twitter’s future grows: Elon Musk now says he has funding secured—but whatever happens next, it could be throwing Twitter off its growth goals.

  • Audio
     | 
    MAY 12, 2022

    On today's episode, we set aside the Elon Musk buyout and discuss how Twitter did in Q1: what to make of the overcounting news, how engagement looks, and the most important revenue figure. "In Other News," we talk about whether we'll start to see startups reshaping social media and the biggest takeaway from Snapchat's new flying camera. Tune in to the discussion with our analyst Jasmine Enberg.

  • Article
     | 
    MAY 9, 2022

    Elon Musk isn’t trying to calm Twitter advertisers: The billionaire may be taking over as interim CEO once the deal closes, which is raising buyers’ anxiety.

  • Audio
     | 
    MAY 9, 2022

    On today's episode, we discuss the real reasons why Elon Musk bought Twitter, the good, the interesting, and the confusing changes we expect to see from the platform, what advertisers should be considering at this point, and what Twitter might look like by next year. Tune in to the discussion with our analyst Jasmine Enberg and Briefings director Jeremy Goldman.

  • Audio
     | 
    APR 29, 2022

    On today's episode, we discuss Elon Musk buying Twitter, retailers' efforts on hybrid shopping, how to keep consumers' attention, the first Meta store, how much the average American gets back in their taxes, and more. Tune in to the discussion with our analysts Yory Wurmser and Blake Droesch and director of reports editing Rahul Chadha.

  • Article
     | 
    APR 28, 2022

    On Monday, Twitter accepted a bid from Elon Musk to buy the platform for about $44 billion, putting the world's richest man in the driver's seat of one of the world's biggest social media apps.

  • Article
     | 
    APR 15, 2022

    So that’s why he didn’t take that board seat: Elon Musk offers $43 billion for Twitter, causing increased uncertainty about the platform’s short-term future.

  • Article
     | 
    JUN 21, 2022

    The news: Elon Musk reiterated his ambition to integrate payments into Twitter as the maverick billionaire businessman detailed his plans for the social media site during a Twitter all-hands meeting on Thursday. In a leaked transcript of the meeting published by Vox, Musk said that:. Money is “fundamentally digital at this point and has been for a while.”.

  • Article
     | 
    JUN 23, 2022

    Tesla CEO Elon Musk said the cameras weren’t used for spying. He subsequently moved all data generated by Teslas in China to local storage. Promises aren’t enough: Despite a reportedly positive overall relationship between Tesla and Beijing, the cameras appear to have caused a rift likely rooted in geopolitical tension between China and the US.

  • Article
     | 
    JUN 27, 2022

    The news: Tesla CEO Elon Musk is worried about the company’s future as supply chain disruptions and coronavirus pandemic lockdowns prompt mention of possible bankruptcy. Musk said new gigafactories in Austin and Berlin are “losing billions of dollars” as operating expenses accrue and production stalls due to EV battery parts stuck at a port in China, per Insider.

  • Article
     | 
    JUN 16, 2022

    Yet a promising development around details of how Biden’s infrastructure bill money will be used occurred at an April meeting with US Transportation Secretary Pete Buttigieg, Tesla CEO Elon Musk, GM CEO Mary Barra, and Ford CEO Jim Farley, among others.

  • Article
     | 
    APR 19, 2022

    Can Twitter fend off Elon Musk’s takeover bid? The future of Twitter’s board, shareholders, and employees hangs in the balance as the standoff escalates and the social media company opens to acquisition.

  • Article
     | 
    MAY 16, 2022

    Despite Elon Musk's tumultuous Twitter takeover—which is now temporarily on hold, per Musk—we don't project any major changes in user count associated with executive leadership changes at this time. Rather, the most occasional monthly users (those who use the platform once or twice per month) are slipping away, either because of fatigue or a lack of desired news content on the bird app.

  • Article
     | 
    APR 26, 2022

    Close to half of US adults believe widespread use of driverless cars would be bad for society. Meanwhile, 26% think it’d be good for autonomous vehicles to rule the roads, and 29% aren’t sure.

  • Article
     | 
    MAR 7, 2022

    Tesla CEO Elon Musk, who has been a vocal critic of unions, challenged the United Auto Workers to organize a vote, suggesting he’s confident that workers will vote against unionizing. What this means: The fact that the largest tech-worker union is made up of workers not employed by Big Tech signals that tech employees are standing in solidarity even when they’re a minority in their workplace.

  • Article
     | 
    FEB 14, 2022

    Tesla recalls are mounting: Issues range from the dangerous to the absurd but expose quality-control issues traditional carmakers have long solved. What can the industry learn from the deepening integration of tech?

  • Article
     | 
    APR 22, 2022

    It is going to be highly optimized for autonomy—meaning it will not have steering wheel or pedals,” Tesla CEO Elon Musk said during the company’s earnings call this week. Musk added that the unnamed vehicle will be a major driver of Tesla’s future growth. Musk confirmed Tesla will launch the vehicle in 2023 and will likely enter volume production in 2024.

  • Article
     | 
    MAY 26, 2022

    Twitter: Our forecasts don’t take into consideration the potential impacts on revenue from an Elon Musk takeover of Twitter. But if it ends up happening, it would bring new energy to a platform that has never met performance expectations. However, we anticipate advertising would be a less important revenue stream under Musk since he seems focused on subscription and data revenues.

  • Article
     | 
    APR 5, 2022

    The Tesla deal, which represented a $4.2 billion revenue for the EV maker, hit a speed bump when Elon Musk tweeted that the deal was not finalized. Tesla officials were reportedly surprised by how quickly Hertz expected EV orders to be fulfilled and estimated delivering 10,000 units a year to Hertz. Tesla reported an all-time delivery record of 310,000 EVs for Q1 2022, despite multiple safety recalls.

  • Article
     | 
    MAR 9, 2022

    What’s the catch: SpaceX CEO Elon Musk cautioned that the Russian military will likely target Starlink terminals in Ukraine. The situation remains precarious as Russian forces continue to target infrastructure.

  • Report
     | 
    JUN 16, 2022

    Why is Facebook usage declining, how are Twitter users reacting to a possible Elon Musk takeover, and what will TikTok disrupt next? How should marketers adapt their social media strategy to maximize engagement with US social media users? WHAT’S IN THIS REPORT?

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