As for non-Amazon products across other categories, one can expect that heightened pandemic demand for elearning, in-home entertainment, cooking at home, and sanitation products—once mundane SKUs—will resonate in a way they never would have previously.

According to a July 2020 survey from the National Retail Federation (NRF), more than a third of US internet users said they plan to buy a laptop for elearning. Respondents also cited furniture, such as desks and chairs (17%) and printers (17%), as planned purchases. Additionally, more parents will rely on digital for their back-to-school shopping needs.

As for non-Amazon products across other categories, one can expect that heightened pandemic demand for elearning, in-home entertainment, cooking, and sanitation products—once mundane SKUs—will resonate in a way they never would have previously. Not sure if your company subscribes? You can find out here.