MAR 8, 2021
For example, General Data Protection Regulation (GDPR), California Consumer Privacy Act (CCPA), and California Privacy Rights Act (CPRA). Are identity providers transparent in their data sourcing and sharing practices? Monetization. Does integrating the solution improve yield in the absence of third-party cookies? Maintenance.
OCT 29, 2020
According to the most recent polls, voters in California are likely to pass Proposition 24 in November, an extension of CCPA called the California Privacy Rights Act (CPRA).
SEP 22, 2020
The survey then presented respondents with language from the official voter ballot guide that included arguments against the CPRA, and 72% still said they would vote to pass it. The CPRA puts a spotlight not just on “selling” consumer data, which is what the language of the CCPA refers to, but also on “sharing” it.
NOV 18, 2020
On November 3, Californian voters approved Proposition 24 to pass the California Privacy Rights Act (CPRA). The final result was closer than pre-election polls suggested, but nonetheless 56% of voters approved the measure.
MAY 18, 2021
Now, US state laws, beginning with California’s Consumer Privacy Act (CCPA) and the subsequent California Privacy Rights Act (CPRA), are changing the regulatory requirements for companies’ handling of consumer data, and introducing a patchwork of rules along the way.
MAY 20, 2021
Consumers attuned to their new rights under CCPA and CPRA may demand data from banks. In a climate that gives consumers more control over their data, banks will have to shift to using data sources consumers find less controversial, and provide greater transparency around their collection practices to retain trust. PNC took first place in consumer Privacy perceptions.
DEC 16, 2020
The newly passed California Privacy Rights Act (CPRA) goes a step further and considers precise geolocation data as sensitive personal data requiring even more stringent protections.
DEC 9, 2020
And in California, where the state legislature passed the California Consumer Privacy Act (CCPA) in 2018, voters just approved Proposition 24, the California Privacy Rights Act (CPRA), by a 12-point margin. This new law further strengthens consumer data laws and establishes a regulatory agency.
NOV 30, 2020
The California Consumer Privacy Act (CCPA), which went into effect at the start of this year, and the California Privacy Rights Act (CPRA, Prop. 24), which passed in November, also intend to protect consumers, but the emphasis they place on first-party data relationships between consumers, business, and service providers actually introduces a surprising loophole for companies resistant to sharing scores
NOV 24, 2020
privacy-related developments, including the end of the third-party tracking cookie in Google’s Chrome browser; the change in access to the Identifier for Advertisers (IDFA), a device-specific identifier, from Apple’s iOS 14; the California Consumer Privacy Act (CCPA), which became enforceable in July 2020 but with which many marketers have yet to become fully compliant; and the California Privacy Rights Act (CPRA
FEB 1, 2021
Legislation like the CPRA could have big impacts on the now ubiquitous "confirmshaming" pop-ups and obstructive, hard-to-cancel behaviors that tech's designers and engineers have leaned on for so long. It will certainly help shape how meaningful consent is secured from users going forward.
NOV 9, 2020
eMarketer forecasting analyst Eric Haggstrom and principal analyst at Insider Intelligence Nicole Perrin discuss Google's (and YouTube's) latest earnings. They then talk about how much of a concern ad fraud is within connected TV advertising, the implications of the California Privacy Rights Act, and how people interpret emotionally infused ads.