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OCT 15, 2020

Global Media Intelligence 2020: Colombia

Forecasts

OCT 1, 2020

Total Media Ad Spending, Colombia

Forecasts

OCT 1, 2020

Internet Users in Colombia, Mexico, and Peru Who Are Waiting for Holiday Shopping Periods* to Purchase** Select Product Categories, Oct 2020 (% of respondents)

Chart

DEC 16, 2020

Coronavirus Impact: Internet Users in Colombia Who Have Switched to Digital Channels to Make Their Purchases, by Socioeconomic Class, May 2020 & Oct 2020 (% of respondents in each group)

Chart

DEC 15, 2020

Domestic and Cross-Border B2C Ecommerce Sales in Colombia, by Segment, 2018-2020 (billions and % of total)

Chart

NOV 30, 2020

Total Retail Sales in Colombia, 2014-2019 (billions and % change)

Chart

NOV 30, 2020

Share of Total Commerce Sales in Colombia, by Category, 2014-2019 (billions and % change)

Report

JUL 2, 2020

Latin America Digital Ad Spending Update Q2 2020: Advertisers Pivot Toward Digital amid Market Volatility

This report explores the impact COVID-19 will have on our latest regional estimates and trends for total media, traditional media, digital and mobile ad spending in six markets in Latin America: Argentina, Brazil, Chile, Colombia, Mexico, and Peru.

Report

MAY 18, 2020

COVID-19’s Impact in Latin America: How the Coronavirus Will Change Digital Advertising in Argentina, Brazil, Chile, Colombia, Mexico and Peru

The coronavirus pandemic has upended countless industries across Latin America, digital advertising included. This report looks at the impact the coronavirus will have on digital ad spending and how advertisers are responding to the pandemic in Argentina, Brazil, Chile, Colombia, Mexico and Peru.

Chart

OCT 22, 2020

Coronavirus Impact: Urban* Internet Users in Colombia Who Have Made a Digital Purchase, by Socioeconomic Class, May 2019 & Sep 2020 (% of respondents in each group)

Chart

OCT 22, 2020

Actions Taken by Urban* Adults in Colombia to Make the Most of Their Money When Deciding Which Brand to Purchase, by Product Category, Sep 2020 (% of respondents in each group)

Chart

OCT 22, 2020

Digital Channels Used by Urban* Digital Buyers in Colombia to Make a Digital Purchase, by Socioeconomic Class, Sep 2020 (% of respondents in each group)

Forecasts

APR 1, 2020

Coronavirus Impact: Frequency with Which Urban Digital Buyers in Colombia, Ecuador, and Peru Will Make Digital Purchases, July 2020 (% of respondents)

Chart

AUG 23, 2020

Products/Services Purchased by Urban Digital Buyers in Colombia During the Coronavirus Pandemic, July 2020 (% of respondents)

Chart

AUG 17, 2020

Ways in Which Internet Users in Colombia and Mexico Would Like to Receive More Information About the Financial Assistance Offered by Financial Institutions During the Coronavirus Pandemic, April 2020 (% of respondents)

Chart

AUG 17, 2020

Internet Users in Colombia and Mexico Who Have Increased Their Usage of Digital Banking Platforms During the Coronavirus Pandemic, April 2020 (% of respondents)

Chart

AUG 17, 2020

Internet Users in Colombia and Mexico Who Will Visit Physical Bank Branches with the Same Frequency They Used to* After the Coronavirus Pandemic, April 2020 (% of respondents)

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Geography

Content Type

Topic

Industry

Demographics

Publication Date

Global Media Intelligence 2020: Colombia

Mobile Ad Spending, Colombia

Display Ad Spending, Colombia

Total Media Ad Spending, Colombia

Digital Ad Spending, Colombia

Internet Users in Colombia, Mexico, and Peru Who Are Waiting for Holiday Shopping Periods* to Purchase** Select Product Categories, Oct 2020 (% of respondents)

Coronavirus Impact: Internet Users in Colombia Who Have Switched to Digital Channels to Make Their Purchases, by Socioeconomic Class, May 2020 & Oct 2020 (% of respondents in each group)

Domestic and Cross-Border B2C Ecommerce Sales in Colombia, by Segment, 2018-2020 (billions and % of total)

Total Retail Sales in Colombia, 2014-2019 (billions and % change)

Share of Total Commerce Sales in Colombia, by Category, 2014-2019 (billions and % change)

Latin America Digital Ad Spending Update Q2 2020: Advertisers Pivot Toward Digital amid Market Volatility

COVID-19’s Impact in Latin America: How the Coronavirus Will Change Digital Advertising in Argentina, Brazil, Chile, Colombia, Mexico and Peru

Coronavirus Impact: Urban* Internet Users in Colombia Who Have Made a Digital Purchase, by Socioeconomic Class, May 2019 & Sep 2020 (% of respondents in each group)

Actions Taken by Urban* Adults in Colombia to Make the Most of Their Money When Deciding Which Brand to Purchase, by Product Category, Sep 2020 (% of respondents in each group)

Digital Channels Used by Urban* Digital Buyers in Colombia to Make a Digital Purchase, by Socioeconomic Class, Sep 2020 (% of respondents in each group)

Internet Users, Colombia

Smartphone Users, Colombia

Mobile Phone Users, Colombia

B2C Ecommerce Sales in Colombia, 2017-2021 (billions and % change)

Digital Ad Spending in Colombia, H1 2015-H1 2020 (millions and % change)

Coronavirus Impact: Frequency with Which Urban Digital Buyers in Colombia, Ecuador, and Peru Will Make Digital Purchases, July 2020 (% of respondents)

Products/Services Purchased by Urban Digital Buyers in Colombia During the Coronavirus Pandemic, July 2020 (% of respondents)

Ways in Which Internet Users in Colombia and Mexico Would Like to Receive More Information About the Financial Assistance Offered by Financial Institutions During the Coronavirus Pandemic, April 2020 (% of respondents)

Internet Users in Colombia and Mexico Who Have Increased Their Usage of Digital Banking Platforms During the Coronavirus Pandemic, April 2020 (% of respondents)

Internet Users in Colombia and Mexico Who Will Visit Physical Bank Branches with the Same Frequency They Used to* After the Coronavirus Pandemic, April 2020 (% of respondents)