Video
| NOV 16, 2021
The consumer packaged goods (CPG) and grocery sector is years beyond where it was expected to be in terms of consumer adoption of ecommerce. Watch Industry Voices: Spotlight on D2C with The Clorox Company’s Jackson Jeyanayagam to hear how the cleaning products company's brand portfolio is responding to evolving behavior and encouraging consumers of all ages to buy products online.
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| APR 18, 2022
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| APR 18, 2022
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| MAR 25, 2022
Article
| APR 7, 2022
According to our survey, nearly 80% of respondents either had purchased or were willing to try private label products in apparel, pantry items, personal care, and household cleaning supplies. Further, about one-third of respondents who had not yet purchased private label accessories, electronics, and footwear were open to doing so; for home furnishings, the figure was almost 46%.
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| MAR 1, 2022
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| MAR 1, 2022
Article
| JAN 14, 2020
For many consumers who have seen early ads for Handy, they may know the company solely for house cleaning. It focused mostly on marketing that segment in the beginning, but it also provides a range of other services, including home renovation and installations.
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| FEB 7, 2022
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| FEB 7, 2022
Report
| DEC 21, 2021
., iRobot Roomba), and other smart cleaning devices. Methodology: Estimates are based on the analysis of survey and traffic data from research firms and regulatory agencies, sales projections, historical trends, company-specific data, and demographic and socioeconomic factors. Sizing the Opportunity: The Number of Smart Home Device Users Will Steadily Increase.
Report
| APR 5, 2022
According to our survey, nearly 80% of respondents either had purchased or were willing to try private label products in apparel, pantry items, personal care, and household cleaning supplies. Further, about one-third of respondents who had not yet purchased private label accessories, electronics, and footwear were open to doing so; for home furnishings, the figure was almost 46%.
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| FEB 1, 2022
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| MAR 30, 2022
The video didn’t need to include Clorox products or be about cleaning, as long as it showed a before and after. It tapped into a familiar audio trend: The use of the song “The Assignment” is a nod to the TikTok trend “I understood the assignment,” which refers to someone who goes above and beyond at a certain task.
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| JAN 27, 2022
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| DEC 3, 2021
If #TikTokMadeMeBuyIt taught us anything, it’s that even content featuring esoteric products—like life-hack gadgets and cleaning supplies—can go viral. With the emergence of viral commerce, micro- and nano-influencers now have the potential to reach a wider audience.
Article
| JAN 28, 2022
The news: The Cyberspace Administration of China (CAC) announced its spring-cleaning plans and wants banned, controversial, and inappropriate content scrubbed from its internet. What this means: Beijing has been cracking down on China’s Big Tech companies as well as tightening oversight over internet businesses.
Report
| MAY 19, 2022
Recurring order subscriptions for items that are purchased often and on a regular cadence—such as meal kits, packaged food, pet food, cleaning supplies, and personal care products—bring value and convenience to customers. These essential goods are also likely to be less susceptible to subscription fatigue.
Report
| MAR 22, 2022
After robots that provided gardening or house cleaning services, 20% selected “in-home diagnostic devices from daily objects,” which AARP disclosed as daily objects that track health metrics, including smart toilets, which can detect multiple signs of illness by automatically analyzing urine and stool samples. Our Take: Smartphones are boomers’ device of choice when it comes to digital healthcare.
Article
| MAY 4, 2022
TCH partnered with Fiserv to make the network more accessible and also added new security tech.
Report
| NOV 22, 2021
If the #TikTokMadeMeBuyIt trend has taught us anything, it’s that even content featuring esoteric products—like life-hack gadgets and cleaning supplies—can go viral. With the emergence of viral commerce, micro- and nano-influencers now have the potential to reach a wider audience.
Article
| DEC 30, 2021
Both the Tide cleaning app, which consumers can use to determine how to remove specific stains, and the toothbrushing timer for Oral B increased touchpoints for the company and helped it collect valuable data. HP attempted to remove one of its customers’ biggest pain points—cartridge replacement. HP Instant Ink monitors cartridge ink levels and automatically replaces them as needed.
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| DEC 21, 2021
Article
| DEC 17, 2021
Walmart has been closing stores for deep cleaning for as long as 48 hours apiece.
Article
| DEC 20, 2021
Following widespread publicity about its large-scale destruction of returned and unsold goods, Amazon is cleaning up its act by letting third-party sellers list some returned products as “used” on its site.