Report
| JUN 2, 2022
App usage is strong, but advertisers need to rethink their strategies, thanks to ad tracking and measurement changes.
Report
| APR 5, 2022
The super app model is moving to the West and will upend how consumers interact with financial services. Banks must start preparing now to make the changing tide work to their advantage.
Article
| JUN 7, 2022
Super apps in Asia, such as WeChat, Alipay, and mobile messaging app Line, have dominated ecommerce and online services in the region for years. Now, some Western apps are trying to build their own super apps by creating marketplaces next to their core financial, social, or delivery services. Most of these apps use a combination of monetization methods, including commissions and ad serving.
Report
| MAY 4, 2022
Forecasts
| APR 26, 2022
Article
| JUN 28, 2022
Audio
| JUN 21, 2022
On today's episode, we discuss why Zelle (and person-to-person payment apps) are in hot water, which service most Americans use, and how we'll be paying for things in 2026. "In Other News," we talk about the current state of the cryptocurrency crash and the impact Apple Pay Later will have on the buy now, pay later space. Tune in to the discussion with our analysts Jaime Toplin and Adriana Nunez.
Forecasts
| MAR 25, 2022
Article
| JUN 13, 2022
Capital One was the most downloaded US banking app between January and April 2022, with 5.0 million net new installations. Digital-only contender Chime took the No. 2 spot, with 4.7 million, while Chase came in third, with 4.1 million net new installs.
Article
| MAY 26, 2022
It now lets users convert payments to Bitcoin, and it launched two products to let customers access third-party apps.
Article
| JUL 1, 2022
Article
| MAY 23, 2022
Musk says he’d consider turning Twitter into a super app with a strong payments focus and pointed to WeChat as a “good model.”
Article
| JUN 15, 2022
Doctor search and booking company Sesame Health raised $27M as patients lose loyalty to physicians—especially if they have lousy ratings online.
Article
| JUN 3, 2022
MindMaze has plans to validate its latest digital therapy for stroke intervention in the US. We detail why its new AMA codes could help it stand out to clinicians.
Article
| MAY 25, 2022
Chart
| JUL 1, 2022
Article
| MAY 19, 2022
The average number of smartphone apps used in the US will decrease over the next few years, following a pandemic-driven bump in 2020 that did not change the overall trend. This year, users will access an average of 20.4 apps each month, a figure that will drop to 19.7 in 2026.
Article
| MAY 13, 2022
Report
| FEB 17, 2022
Food and grocery delivery has spiked during the pandemic. Apps like SkipTheDishes, Uber Eats, and Instacart have gained new users who turned to delivery out of necessity. For marketers, these apps present a new opportunity to reach consumers with ad products rich in intent and location data.
Article
| MAY 9, 2022
Chart
| JUN 10, 2022
Article
| MAY 4, 2022
Chart
| JUN 1, 2022
Chart
| JUN 1, 2022
Report
| MAY 31, 2022
With more than 6 in 10 smartphone users adopting mobile peer-to-peer payments in the US across multiple apps, providers are looking to widen their addressable base, mitigate pain points, and drive engagement.