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    Publication Date: 5/1/2017
    Name: Bernhard Baumann
    Title: CEO
    Company: Shpock
    Topics: Mcommerce; Mobile Apps; Sharing Economy
    Geographies: Western Europe
    Demographics: Millennials
    Context: Bernhard Baumann, CEO of consumer-to-consumer (C2C) mcommerce app Shpock, spoke with eMarketer about how the app sets itself apart from the likes of eBay and Gumtree in Europe.
    Publication Date: 4/13/2016
    Name: Maria del Carmen Fernández González
    Title: CEO
    Company: Infinitum Ecommerce
    Topics: Retail Ecommerce Sales
    Geographies: China; Russia; Spain; United Arab Emirates; Western Europe
    Industries: Luxury Goods
    Demographics: Affluent
    Context: High-end brands may have been slow to contemplate online sales, but many are now taking the plunge. Maria del Carmen Fernández González, CEO at Infinitum Ecommerce in Spain, spoke to eMarketer’s Karin von Abrams about the obstacles luxury brands face in a world transformed by digital channels, and how they can boost their appeal to target audiences.
    Publication Date: 4/13/2016
    Name: Javier Calvar
    Title: COO
    Company: Albatross Global Solutions
    Topics: Retail Ecommerce Sales
    Geographies: Worldwide
    Industries: Luxury Goods
    Demographics: Affluent
    Context: Javier Calvar, chief operating officer of Albatross Global Solutions, discusses the challenges facing luxury brands as they attempt to extend their appeal in digital channels.