MAR 5, 2020
We expect that 20.3% of the US population, or 67.6 million people, will use wearables that can connect to the internet (not including medical devices) this year. This number will rise to 76.9 million by 2023. Over time, we believe that this use will result in higher comfort levels with medical-grade wearables as well. Hearables Take Off. Among wearables, ear-worn devices are growing quickly.
NOV 8, 2019
eMarketer principal analysts Nicole Perrin and Yory Wurmser join vice president of content studio Paul Verna to chat about whether the ad industry has a fundamental problem, a possible solution for the struggling newspaper business, marketing strategies of the latest video streaming platforms, how to make parts of your car invisible and more.