Publication Date: 10/31/2016
Name: Animesh Kumar
Title: Head of Digital
Company: Mindshare Vietnam
Topics: Digital Ad Spending; Programmatic Advertising
Context: Animesh Kumar, head of digital for Mindshare Vietnam, talks about the state of digital advertising in Vietnam, and some of the local ad publishers that buyers need to know about.
Publication Date: 5/11/2016
Name: Richard Burrage
Title: Managing Partner
Topics: Consumer Attitudes on Marketing
Industries: Marketing Management Trends
Context: Richard Burrage, managing partner of Vietnam-based market research firm Cimigo, talks about consumer behavior in the country and how marketers can reach young consumers.
Publication Date: 9/14/2016
Name: Charles Debonneuil
Title: Chief Marketing Officer
Company: Lazada Group
Topics: Digital Retail Practices; Mcommerce; Shipping & Delivery
Geographies: Indonesia; Malaysia; Philippines; Singapore; Thailand; Vietnam
Context: Lazada Group operates leading ecommerce sites in six countries in Southeast Asia. Two of its executives, Charles Debonneuil, chief marketing officer, and Pierre Poignant, chief operating officer, discuss the company's plans and operations.
Publication Date: 7/13/2017
Name: Matt Harty
Title: Senior Vice President, Asia-Pacific
Company: The Trade Desk
Topics: Programmatic Ad Spending
Context: Matt Harty, senior vice president of Asia-Pacific for demand-side platform The Trade Desk, discusses what's driving the growth of programmatic in Asia-Pacific.
Publication Date: 5/26/2017
Name: Christian Konig
Industries: Digital Banking; Insurance; Finance
Context: Christian König, a former investment banker and current social media and content marketing consultant for financial products, talks with eMarketer about the rapid development of the financial technology sector in Southeast Asia.
Publication Date: 4/27/2017
Name: Shuba Krishnan
Title: Director, Business Development
Topics: Digital Display Advertising; Programmatic Ad Spending
Context: Shuba Krishnan, director of business development at ad tech firm Innity, discusses the challenges facing display advertising in Southeast Asia.
Publication Date: 2/27/2017
Name: SK Biswas
Company: Dentsu Aegis Network Indonesia
Topics: Digital Ad Spending; TV Ad Spending
Context: SK Biswas, COO of Dentsu Aegis Network Indonesia, offers a wide-angle view of Indonesia's advertising ecosystem, including drivers of overall ad spending and what's holding back digital.