The reports in this collection look at timespentwithmedia in the US, Canada, the UK, France, Germany, China, Japan, South Korea and India. Two other reports take a close look at timespentwith mobile and social in the US.
Adults in China spend more time on digital than they do with any other media. Moreover, timespent on digital will continue to grow at a rapid pace, encroaching on timespentwith traditional media.
Timespentwithmedia by US adults has nearly stopped growing as the gains in digital usage do little more than offset the declines in timespentwith TV and other old media.