Asia-Pacific (4)

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    Publication Date: 8/29/2017
    Name: Joey Chung
    Title: Co-Founder and CEO
    Company: The News Lens
    Topics: Digital Advertising
    Geographies: Taiwan
    Context: Joey Chung, co-founder and CEO of The News Lens, talks about how the company works to make its digital ad inventory enticing to advertisers.
    Publication Date: 7/28/2017
    Name: Jennifer Tang
    Title: CEO
    Company: Dentsu Aegis Network Taiwan
    Topics: Digital Display Ad Spending; Digital Video Advertising
    Geographies: Taiwan
    Context: Jennifer Tang, CEO of Dentsu Aegis Network Taiwan, discusses the pressure to improve the country's digital advertising industry.
    Publication Date: 7/13/2017
    Name: Matt Harty
    Title: Senior Vice President, Asia-Pacific
    Company: The Trade Desk
    Topics: Programmatic Ad Spending
    Geographies: Asia-Pacific
    Context: Matt Harty, senior vice president of Asia-Pacific for demand-side platform The Trade Desk, discusses what's driving the growth of programmatic in Asia-Pacific.
    Publication Date: 6/23/2017
    Name: Delon Wang
    Title: Manager of Trends, Asia-Pacific
    Company: Mintel
    Topics: Consumer Behavior; Internet of Things (IoT); Virtual & Augmented Reality
    Geographies: Asia-Pacific
    Context: Delon Wang, manager of trends for Asia-Pacific at Mintel, discusses the consumer trends marketers should be paying attention to.