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JUN 11, 2019
Top 3 KPIs Tracked by US Direct-to-Consumer Brands for TV Ads, Jan 1, 2018-March 31, 2019
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JUN 11, 2019
Length of TV Ads for US Direct-to-Consumer Brands, Jan 1, 2018-March 31, 2019
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JUN 11, 2019
Response Rate to TV Ads for US Direct-to-Consumer Brands, by Ad Length, Jan 1, 2018-March 31, 2019
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JUN 10, 2019
US TV Ad Spending for Direct-to-Consumer Brands*, 2015-2018 (billions and % change)
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JUN 6, 2019
US Addressable TV Ad Spending, 2016-2021 (billions)
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JUN 6, 2019
US Programmatic TV Ad Spending, 2016-2021 (billions and % change)
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MAY 31, 2019
US Consumers Who View Digital Video via Connected TV Daily, by Age, May 2019 (% of respondents in each group)
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MAY 31, 2019
US Consumers Who View Digital Video via Connected TV Daily, 2014, 2017 & 2019 (% of respondents)
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MAY 31, 2019
US TV Households with a Connected TV Device*, 2014, 2017 & 2019 (% of total TV households)
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MAY 31, 2019
US Consumers Who View Digital Video via Connected TV Device* Daily, 2014, 2017 & 2019 (% of respondents)
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MAY 31, 2019
US Connected TV Household Penetration, 2011-2019 (% of total TV households)
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MAY 30, 2019
What Obstacles Are Preventing US TV Advertisers from Using Data to Build Audience Segments? (% of respondents, April 2019)
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MAY 30, 2019
How Much of US TV Advertisers' TV Ad Spending Is Audience-Based*? (% of total, 2018-2020)
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MAY 30, 2019
How Much of US TV Advertisers' TV Ad Spending Is Data-Enabled*? (% of total, 2018-2020)
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MAY 28, 2019
What Is the Primary Way Younger vs. Older US Millennial Internet Users Watch TV? (% of respondents in each group, 2018)
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MAY 28, 2019
Demographic Profile of Internet Users Worldwide Who Stream Content from Their Mobile Phone to a TV, Q1 2019 (% of respondents)
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JUN 12, 2019
Total Media Ad Spending Share Worldwide, by Media, 2018-2020 (% of total)
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MAY 22, 2019
Would US TV Viewers Drop a Current TV/Digital Video Service Subscription Before Subscribing to a New One? (% of respondents, April 2019)
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MAY 22, 2019
How Many Sources Do US TV Viewers Use to Watch TV/Movies? (by demographic, 2018 & 2019)
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MAY 22, 2019
US TV Viewers Who Subscribe to Select TV/Subscription Video-on-Demand (SVOD) Services, 2018 & 2019 (% of respondents)
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JUN 7, 2019
US Linear Over-the-Top (OTT) Subscriber Share, by Service, Q1 2019 & 2022 (% of total)
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MAY 21, 2019
Over-the-Top (OTT) TV Ad Spending Worldwide, 2019 & 2023 (billions)
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JUN 3, 2019
UK Ad Spending Share, by Media, 2015-2020 (% of total)
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JUN 3, 2019
UK Ad Spending, by Media, 2015-2020 (millions of £)
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JUN 1, 2019
Subscription Video-on-Demand (SVOD) Subscribers in Western Europe, by Service, 2018-2020 & 2024 (millions)
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