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OCT 1, 2019
US TV Ad Spending, by Type, 2017-2021 (billions and % change)
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OCT 1, 2019
Digital and TV Ad Spending Worldwide, by Industry, FY 2018 (billions and % change vs. prior year)
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SEP 16, 2019
TV Ads Purchased by US Local Advertisers, July 2019 (% of respondents)
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AUG 7, 2019
TV Ad Spending in Australia, by Sector, FY 2019 (millions of Australian dollars and % change)
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JUN 11, 2019
Top 3 KPIs Tracked by US Direct-to-Consumer Brands for TV Ads, Jan 1, 2018-March 31, 2019
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JUN 11, 2019
Length of TV Ads for US Direct-to-Consumer Brands, Jan 1, 2018-March 31, 2019
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JUN 11, 2019
Response Rate to TV Ads for US Direct-to-Consumer Brands, by Ad Length, Jan 1, 2018-March 31, 2019
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JUN 10, 2019
US TV Ad Spending for Direct-to-Consumer Brands*, 2015-2018 (billions and % change)
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JUN 6, 2019
US Programmatic TV Ad Spending, 2016-2021 (billions and % change)
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JUN 6, 2019
US Addressable TV Ad Spending, 2016-2021 (billions)
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JUN 1, 2019
US Addressable TV Ad Spending, 2017-2021 (billions and % change)
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MAY 30, 2019
How Much of US TV Advertisers' TV Ad Spending Is Audience-Based*? (% of total, 2018-2020)
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MAY 30, 2019
How Much of US TV Advertisers' TV Ad Spending Is Data-Enabled*? (% of total, 2018-2020)
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MAY 21, 2019
Over-the-Top (OTT) TV Ad Spending Worldwide, 2019 & 2023 (billions)
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OCT 23, 2019
What Channels Do Automotive Buyers in China Use to Passively Obtain Information on Cars? (% of respondents, by gender, July 2019)
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OCT 22, 2019
Share of US Agency/Marketing Professionals’ Annual TV/Video Budget Allocated During Upfronts vs. Reserved for Scatter Market, by Upfront Attendance, June 2019 (% of total in each group)
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OCT 10, 2019
Media Channels for Which Measuring Campaign Attribution Is Easy* According to US Ad Agencies, July 2019 (% of respondents)
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OCT 10, 2019
Media Buys that Are Mostly or Completely Automated for US Ad Agencies, by Format, July 2019 (% of respondents )
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OCT 10, 2019
How Do US Ad Agencies Expect Their Spending on Select Media Will Change in the Next 12 Months? (% of respondents, July 2019)
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OCT 10, 2019
Industries in Which US Ad Agencies Execute Advanced TV Buys, July 2019 (% of respondents)
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OCT 1, 2019
Allocation of Marketing Budget for Companies in North America and the UK, by Marketing Channel, Aug 2019 (% of total)
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SEP 30, 2019
Traditional Media Ad Spending in France, by Media and Format, H1 2018 & H1 2019 (millions of € and % change)
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SEP 24, 2019
How Do US Leisure Travelers Hear About Travel and Hospitality Brands? (% of respondents, July 2019)
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SEP 23, 2019
Where Do US Parents Get Ideas for Gifts to Purchase During the Holidays? (% of respondents, Aug 2019)
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OCT 28, 2019
Traditional Ad Spending Share Worldwide, by Media, 2010 & 2020
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