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NOV 29, 2018
US Black Friday vs. Cyber Monday TV Ad Spending Metrics, 2016-2018
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JAN 2, 2019
Top 20 US Pharmaceutical Brands, Ranked by TV Ad Spending, 2018 (millions)
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DEC 17, 2018
Average TV Ad Time per Hour of US TV Programs, by Network, Nov 2017 & Nov 2018 (minutes)
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JAN 11, 2019
Top 10 Advertisers During the 2018 NFL Season, Ranked by TV Ad Time
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OCT 10, 2018
US Ad-Supported Video Viewers' Attitudes Toward Ads on Free Video Services* Compared with TV Ads, Sep 2018 (% of respondents)
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OCT 1, 2018
Do Advertisers in Russia Reallocate TV Ad Budgets to Video Advertising? (% of respondents, Aug 2018)
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SEP 26, 2018
What Factors Are Limiting the Success of US Advertising Decision-Makers' TV Ad Campaigns? July 2018 (% of respondents)
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SEP 26, 2018
What Do US Media Professionals Feel Will Be the Result of TV Networks' Standard In-Pod Ad Lengths Getting Shorter? (% of respondents, Sep 2018)
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SEP 19, 2018
Do US Internet Users Watch Ads When They Watch TV? (% of respondents, Sep 2018)
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SEP 19, 2018
Do US Fathers vs. Mothers Watch Ads When They Watch TV? (% of respondents, Sep 2018)
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SEP 21, 2018
Do UK Internet Users Watch Ads When They Watch TV? (% of respondents, Sep 2018)
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SEP 18, 2018
US Department Store TV Ad Spending, Summer* 2017 & 2018 (millions and % change vs. same period of prior year)
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SEP 6, 2018
TV Subscription vs. Ad Revenues in India, 2019-2023 (billions of Indian rupees)
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AUG 15, 2018
US Automotive TV Ad Spending, Q4 2014-Q4 2017 (millions and % of total)
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JUL 11, 2018
US Local TV Ad Spending, 2017 & 2022 (billions)
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JUN 26, 2018
Percent of TV Ad Spending Allocated to Programmatic According to US Agencies and Marketers, 2017 & 2018 (% of respondents)
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JUN 26, 2018
Leading Challenges of OTT/Connected TV Advertising According to US Agencies and Marketers, Jan 2018 (% of respondents)
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JUN 26, 2018
Current vs. Planned Use of Select TV/Video Ad Formats According to US Agencies and Marketers, Jan 2018 (% of respondents)
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JUN 26, 2018
Leading Benefits of OTT/Connected TV Advertising According to US Agencies and Marketers, Jan 2018 (% of respondents)
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JUN 19, 2018
Challenges of TV Ad Buying According to US Media Agencies, March 2018 (% of respondents)
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JUN 19, 2018
US Media Agencies that Are Concerned that Their TV Ad Dollars Are Being Spent Appropriately, March 2018 (% of respondents)
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JUN 19, 2018
Attitudes Toward Technology-Driven Changes in the TV Ad Industry According to US Media Agencies, TV Stations and Media Representation Companies, March 2018 (% of respondents)
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JUN 19, 2018
Extent to Which Their Local TV Ad Buying and Selling Process Is Automated According to US Media Agencies, TV Stations and Media Representation Companies, March 2018 (% of respondents)
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JUN 19, 2018
US Media Agencies, TV Stations and Media Representation Companies that View Technological Changes in the TV Ad Industry as a Threat to Their Company, March 2018 (% of respondents)
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JUN 19, 2018
US Media Agencies, TV Stations and Media Representation Companies that Are Concerned Their Company Will Not Be Able to Keep Up with Technological Changes in the TV Ad Industry, March 2018 (% of respondents)
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