Interview
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DEC 13, 2018
Michael Provenzano
CEO and Co-Founder
Vistar Media
Interview
|
DEC 14, 2018
Amanda Martin
Director of Enterprise Partnerships
Goodway Group
Interview
|
DEC 13, 2018
Alexis van de Wyer
CEO
AdsWizz
Interview
|
NOV 20, 2018
New strategies are needed for programmatic bidding
Catherine Williams
Chief Data Scientist
Xandr
Interview
|
NOV 16, 2018
Ad buyers want to get closer to publishers
Max Jaffe
Managing Partner, Programmatic Practice Lead
GroupM
Interview
|
OCT 11, 2018
They have high expectations
John Egan
Head of Demand, EMEA
MoPub, a Twitter company
Interview
|
OCT 11, 2018
Transparency isn't keeping them in open markets
Matt Prohaska
CEO and Principal
Prohaska Consulting
Interview
|
NOV 1, 2018
Executing more sophisticated ad campaigns
Prajwal Barthur
Director of Products, Advertising Platforms
InMobi
Interview
|
OCT 30, 2018
It's a long-term process
Greg Sobiech
Founder and Managing Partner
Delve
Interview
|
OCT 12, 2018
Mobile bidding is undergoing change
Casie Jordan
Director, Professional Services
MoPub
Interview
|
OCT 11, 2018
The benefits for direct-to-consumer teams
Eli Chapman
Senior Vice President, Managing Director of Digital Media
R/GA
Interview
|
OCT 11, 2018
A smart approach to the growing trend
Gawain Owen
UK Digital Strategy Director
Jellyfish
Interview
|
SEP 7, 2018
Advertisers are weary of higher bills with first-price bidding
Adam Soroca
Head of Global Buyer Team
Rubicon Project
Interview
|
AUG 24, 2018
Video ad demand is too hot to settle for remnant prices
Scott Rosenberg
Senior Vice President, General Manager, Platform
Roku
Interview
|
AUG 9, 2018
Marketers are taking steps to reduce tech fees
Ken Tran
Director, Performance Media
Ubisoft
Interview
|
AUG 6, 2018
Mobile ad network Kiip tests a new approach to reporting campaign results
Brian Wong
Co-Founder and CEO
Kiip
Interview
|
JUN 27, 2018
Ad buyers want less friction in determining ad rates
Tim Sims
Senior Vice President, Inventory Partnerships
The Trade Desk
Interview
|
JUL 20, 2018
The Greek yogurt brand ditched Marketing 101 principals
Eddie Revis
Senior Director, Marketing Communications
Chobani
Interview
|
NOV 20, 2017
Eric Hoffert, senior vice president of video technology at AppNexus, discusses the biggest opportunities in programmatic connected TV and over-the-top advertising.
Eric Hoffert
Senior Vice President, Video Technology
AppNexus
Interview
|
NOV 17, 2017
Chris Victory, vice president of partnerships at demand-side platform MediaMath, discusses the applications of AI in the programmatic space.
Chris Victory
Vice President, Partnerships
MediaMath
Interview
|
SEP 26, 2017
Eunice Kim, media planner at Toyota North America, talks about the evolution of programmatic advertising.
Eunice Kim
Media Planner
Toyota North America
Interview
|
SEP 25, 2017
JD Boffa, director of product management: advertising at eBay, talks about the role header bidding plays in the future of programmatic advertising.
JD Boffa
Director of Product Management: Advertising
eBay
Interview
|
JUL 20, 2018
When to target down to the individual level
Mark Jablonowski
Managing Partner and CTO
DSPolitical
Interview
|
JUL 20, 2018
It takes coordination at the individual and household levels
Greg Bayer
Senior Vice President, Product
Nielsen Marketing Cloud