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Asia-Pacific (4)

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4 Results
Type:
Interview
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    Publication Date: 9/14/2016
    Name: Charles Debonneuil
    Title: Chief Marketing Officer
    Company: Lazada Group
    Topics: Digital Retail Practices; Mcommerce; Shipping & Delivery
    Geographies: Indonesia; Malaysia; Philippines; Singapore; Thailand; Vietnam
    Context: Lazada Group operates leading ecommerce sites in six countries in Southeast Asia. Two of its executives, Charles Debonneuil, chief marketing officer, and Pierre Poignant, chief operating officer, discuss the company's plans and operations.
    Publication Date: 12/17/2015
    Name: Ruth Stubbs
    Title: CEO
    Company: iProspect Asia Pacific
    Topics: Brand Marketing; Ecommerce Sales
    Geographies: Asia-Pacific; Indonesia; Philippines; Thailand
    Demographics: Females
    Context: Ruth Stubbs, CEO of iProspect Asia Pacific, discusses the growing number of women in the region who are capitalizing on the rapid rise of ecommerce.
    Publication Date: 2/27/2017
    Name: SK Biswas
    Title: COO
    Company: Dentsu Aegis Network Indonesia
    Topics: Digital Ad Spending; TV Ad Spending
    Geographies: Indonesia
    Context: SK Biswas, COO of Dentsu Aegis Network Indonesia, offers a wide-angle view of Indonesia's advertising ecosystem, including drivers of overall ad spending and what's holding back digital.
    Publication Date: 11/19/2015
    Name: Mark Kaplan
    Title: Founder and CEO
    Company: Tone
    Topics: Brand Marketing; Consumer Behavior; Mobile Devices; Digital Shoppers & Buyers; Mobile Apps
    Geographies: Indonesia
    Context: Marketers are increasingly looking to the Asia-Pacific region, particularly populous countries like Indonesia, as their next growth area. Mobile access is vital to digital usage growth and as a way for marketers to reach a population.