Publication Date: 9/14/2016
Name: Charles Debonneuil
Title: Chief Marketing Officer
Company: Lazada Group
Topics: Digital Retail Practices; Mcommerce; Shipping & Delivery
Geographies: Indonesia; Malaysia; Philippines; Singapore; Thailand; Vietnam
Context: Lazada Group operates leading ecommerce sites in six countries in Southeast Asia. Two of its executives, Charles Debonneuil, chief marketing officer, and Pierre Poignant, chief operating officer, discuss the company's plans and operations.
Publication Date: 12/17/2015
Name: Ruth Stubbs
Company: iProspect Asia Pacific
Topics: Brand Marketing; Ecommerce Sales
Geographies: Asia-Pacific; Indonesia; Philippines; Thailand
Context: Ruth Stubbs, CEO of iProspect Asia Pacific, discusses the growing number of women in the region who are capitalizing on the rapid rise of ecommerce.
Publication Date: 2/27/2017
Name: SK Biswas
Company: Dentsu Aegis Network Indonesia
Topics: Digital Ad Spending; TV Ad Spending
Context: SK Biswas, COO of Dentsu Aegis Network Indonesia, offers a wide-angle view of Indonesia's advertising ecosystem, including drivers of overall ad spending and what's holding back digital.
Publication Date: 11/19/2015
Name: Mark Kaplan
Title: Founder and CEO
Topics: Brand Marketing; Consumer Behavior; Mobile Devices; Digital Shoppers & Buyers; Mobile Apps
Context: Marketers are increasingly looking to the Asia-Pacific region, particularly populous countries like Indonesia, as their next growth area. Mobile access is vital to digital usage growth and as a way for marketers to reach a population.