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Type:
Interview
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    Publication Date: 1/26/2017
    Name: Gabriele Amtmann
    Title: Associate Director, Marketing, Clorox Bleach
    Company: The Clorox Company
    Topics: Digital Video Advertising; Content Marketing
    Geographies: United States
    Context: Gabriele Amtmann, associate director of marketing for Clorox Bleach at The Clorox Company, talks about leveraging traditional content marketing tools to develop and distribute 360-degree video.