This report provides an overview of the most important technology at CES 2019 and what it means for marketers, now and in the future.

From classic telenovelas (soap operas) to sports, TV has played a pivotal role in Mexico. But digital video continues to vie for consumers’ attention. Our estimates show that nearly half (48.4%) of Mexico’s population—or 61.0 million people—will watch streaming or downloaded video content via any device at least once per month in 2019.

While 5G waits on the horizon, the number of 4G LTE connections worldwide continues to grow, driven by operators offering more advanced capabilities.