Geography

Europe (5)
North America (1)

Record Type

Publication Date

Topic

Industry

Demographics

6 Results
Type:
Interview
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Results Per Page: 50 | 25 | 10
    Publication Date: 5/26/2016
    Name: Claudio Vaccaro
    Title: Co-Founder and CEO
    Company: UpStory
    Topics: Native Advertising
    Geographies: Italy
    Context: Claudio Vaccaro, co-founder and CEO of UpStory, talks about the evolution of native advertising in Italy.
    Publication Date: 6/8/2016
    Name: François-Xavier Préaut
    Title: Regional Director, Sales, Southern Europe
    Company: Outbrain
    Topics: Content Marketing; Native Advertising
    Geographies: France; Italy; Spain
    Context: François-Xavier Préaut, regional director of sales for Southern Europe at Outbrain, talked to eMarketer’s Marcus Plieninger about the importance of native advertising and the evolution of content marketing.
    Publication Date: 5/1/2017
    Name: Bernhard Baumann
    Title: CEO
    Company: Shpock
    Topics: Mcommerce; Mobile Apps; Sharing Economy
    Geographies: Western Europe
    Demographics: Millennials
    Context: Bernhard Baumann, CEO of consumer-to-consumer (C2C) mcommerce app Shpock, spoke with eMarketer about how the app sets itself apart from the likes of eBay and Gumtree in Europe.
    Publication Date: 1/25/2017
    Name: Rajiv Doshi
    Title: Director, Digital Marketing
    Company: Mezzetta
    Topics: Email Marketing; Social Media Marketing; Influencer Marketing
    Geographies: United States
    Context: Rajiv Doshi, director of digital marketing at pickled vegetable company Mezzetta, discusses how the brand is pushing past vanity metrics to more effectively measure the success of its influencer marketing campaigns.
    Publication Date: 11/17/2016
    Name: Nick Welch
    Title: Business Development Director, UK
    Company: ADmantX
    Topics: Digital Advertising; Mobile Advertising; Social Media Usage; Content Marketing
    Geographies: United Kingdom
    Context: Nick Welch, UK business development director at ADmantX, discusses how creative and programmatic work together to properly target consumers.
    Publication Date: 10/26/2016
    Name: Mudit Jaju
    Title: Head of Ecommerce, EMEA, and Digital and Data Partner
    Company: MEC Global
    Topics: Holiday & Seasonal Shopping
    Geographies: United Kingdom
    Industries: Apparel & Accessories
    Context: Mudit Jaju, head of ecommerce in EMEA for media agency network MEC Global, spoke with eMarketer about the evolving UK holiday shopping season.