NOV 30, 2020
“Historically, US consumers have been a little slow to adopt telemedicine due to their lack of insurance and concerns over the quality of telemedicine visits. However, slowly, more consumers are willing to adapt to the unique characteristics of seeing a health professional digitally.”.
OCT 13, 2020
Healthcare and pharma: Includes pharmaceutical products, facilities, services, researchers, drug manufacturers and marketers, doctors, hospitals, and biological products, as well as establishments providing healthcare services and social assistance for individuals; also includes health insurance.
AUG 13, 2020
Finally, enterprise health insurance, telemedicine and mental health offerings are also behind this rise. When compared with the total healthcare industry, the B2B portion has a higher growth rate for 2020: 41.2% vs. 14.2% overall. B2B healthcare digital ad spending will account for 8.9% of the overall healthcare sector digital ad market. Tech Products and Services.