Asia-Pacific (13)
North America (1)

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14 Results
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    Publication Date: 4/14/2017
    Name: Rohini Behl
    Title: Marketing Director
    Company: Fonterra Brands Indonesia
    Topics: Brand Marketing; Marketing Tactics
    Geographies: Indonesia
    Industries: Healthcare & Pharma
    Context: Rohini Behl, marketing director of dairy cooperative Fonterra Brands Indonesia, talks about the firm's efforts in women's health awareness.
    Publication Date: 2/27/2017
    Name: SK Biswas
    Title: COO
    Company: Dentsu Aegis Network Indonesia
    Topics: Digital Ad Spending; TV Ad Spending
    Geographies: Indonesia
    Context: SK Biswas, COO of Dentsu Aegis Network Indonesia, offers a wide-angle view of Indonesia's advertising ecosystem, including drivers of overall ad spending and what's holding back digital.
    Publication Date: 1/30/2017
    Name: Ghani Kunto
    Title: Founder and Director
    Company: Empathic Marketing
    Geographies: Indonesia
    Demographics: Teens
    Context: Ghani Kunto, founder and director of Indonesia-based market research firm Empathic Marketing, discusses the quirks and digital habits of teens in Indonesia that brands need to know about.
    Publication Date: 9/1/2016
    Name: Sunita Kaur
    Title: Managing Director, Asia
    Company: Spotify
    Topics: Digital Music; Payment Methods; Content Marketing
    Geographies: Indonesia
    Context: Sunita Kaur, Spotify’s managing director for Asia, tells eMarketer about what made the streaming music service’s entry into Indonesia a success and the major hurdle it still faces in that country.
    Publication Date: 3/25/2016
    Name: Ruwie Rahardjo
    Title: General Manager
    Company: Wego Indonesia
    Geographies: Indonesia
    Industries: Digital Travel
    Context: Ruwie Rahardjo, general manager of travel metasearch engine Wego Indonesia, talks about how young people in Indonesia are more apt to book travel through digital channels.
    Publication Date: 11/19/2015
    Name: Mark Kaplan
    Title: Founder and CEO
    Company: Tone
    Topics: Brand Marketing; Consumer Behavior; Mobile Devices; Digital Shoppers & Buyers; Mobile Apps
    Geographies: Indonesia
    Context: Marketers are increasingly looking to the Asia-Pacific region, particularly populous countries like Indonesia, as their next growth area. Mobile access is vital to digital usage growth and as a way for marketers to reach a population.
    Publication Date: 9/14/2016
    Name: Charles Debonneuil
    Title: Chief Marketing Officer
    Company: Lazada Group
    Topics: Digital Retail Practices; Mcommerce; Shipping & Delivery
    Geographies: Indonesia; Malaysia; Philippines; Singapore; Thailand; Vietnam
    Context: Lazada Group operates leading ecommerce sites in six countries in Southeast Asia. Two of its executives, Charles Debonneuil, chief marketing officer, and Pierre Poignant, chief operating officer, discuss the company's plans and operations.
    Publication Date: 12/17/2015
    Name: Ruth Stubbs
    Title: CEO
    Company: iProspect Asia Pacific
    Topics: Brand Marketing; Ecommerce Sales
    Geographies: Asia-Pacific; Indonesia; Philippines; Thailand
    Demographics: Females
    Context: Ruth Stubbs, CEO of iProspect Asia Pacific, discusses the growing number of women in the region who are capitalizing on the rapid rise of ecommerce.
    Publication Date: 10/2/2017
    Name: Jason Barnes
    Title: Vice President, Asia-Pacific
    Company: PubMatic
    Topics: Programmatic Advertising
    Geographies: Asia-Pacific
    Context: Jason Barnes, vice president for Asia-Pacific at PubMatic, discusses why programmatic is taking off in some markets in the region, but not others.
    Publication Date: 7/13/2017
    Name: Matt Harty
    Title: Senior Vice President, Asia-Pacific
    Company: The Trade Desk
    Topics: Programmatic Ad Spending
    Geographies: Asia-Pacific
    Context: Matt Harty, senior vice president of Asia-Pacific for demand-side platform The Trade Desk, discusses what's driving the growth of programmatic in Asia-Pacific.
    Publication Date: 6/2/2017
    Name: Ander Orcasitas
    Title: General Manager, Asia-Pacific
    Company: Dynamic Yield
    Topics: Targeting; Personalization
    Geographies: Asia-Pacific
    Context: Dynamic Yield's Ander Orcasitas and Mukund Ramachandran discuss the unique challenges in personalizing brand experiences and identifying customers across channels in Asia-Pacific.
    Publication Date: 5/26/2017
    Name: Christian Konig
    Title: Founder
    Company: Finanzpro
    Geographies: Asia-Pacific
    Industries: Digital Banking; Insurance; Finance
    Context: Christian König, a former investment banker and current social media and content marketing consultant for financial products, talks with eMarketer about the rapid development of the financial technology sector in Southeast Asia.
    Publication Date: 4/27/2017
    Name: Shuba Krishnan
    Title: Director, Business Development
    Company: Innity
    Topics: Digital Display Advertising; Programmatic Ad Spending
    Geographies: Asia-Pacific
    Context: Shuba Krishnan, director of business development at ad tech firm Innity, discusses the challenges facing display advertising in Southeast Asia.
    Publication Date: 11/3/2015
    Name: Raphael Bemporad
    Title: Founding Partner and Chief Strategy Officer
    Company: BBMG
    Topics: Brand Marketing; Digital Retail Practices; Sharing Economy
    Geographies: United States
    Context: Raphael Bemporad, founding partner of BBMG, discusses the branding agency's research on "aspirationals" and how brands can engage them.